This morning, while surveying the action financial landscape from the comfort of our bed we noticed that Zumiez was up nearly 10 percent on morning trading to $16.87. Aside from making us wish we had purchased it at $7, we wondered what the deal was. According to Forbes it was an back-to-school upgrade from Wedbush analyst Betty Chen.
“We believe Zumiez benefited from solid back-to-school selling during the Labor Day weekend and while there may be some deceleration in the latter half of the month, we believe September sales will once again demonstrate an improvement from year-to-date trends,” Wedbush’s Betty Chen wrote in a client note.
We say this all the time, but this news kind of makes us wish we bought industry stock. . .but we don’t.
[Link: Forbes.com]