by The Editors on August 8, 2007
Musician, writer, and former Seattle dweller Arlie John Carstens went to the 2007 X Games and then wrote about it for the LA Weekly. In his essay he included some good lines regarding X:
Aside from the thousands of hoochies running around in Frankenflops and the aforementioned OC elite with their hats and asshole glasses, the games were surprisingly boring in person. This is an entirely made-for-television event.
And an X Games truth if ever there was one:
Basically, any activity where there’s a good chance someone might wipe out badly, suffer paralysis or die spectacularly has always been fair game for X Games coverage, subtleties of soul and style be damned.
Of course, Arlie finalized his essay by locking into the philosophical out that almost everyone takes: the money. Oh yeah, it’s all okay because everyone is getting paid. And after all, that’s what action sports are about. Just click the link and read it. It’s better than we’re making it sound.
[Link: LA Weekly]
by The Editors on July 19, 2007
In the “get paid for everything” world of professional big wave surfing, Laird Hamilton has just pulled off an interesting deal. Susan Casey, a New York City-based writer has reportedly signed a “million-dollar deal” for a new book about the science of surfing and the hunt for big waves. Casey is paying Laird to appear in the book according to the New York Times:
. . . the celebrity surfer who will be a central character in her book, to put her at the center of the action. “I’m asking him to put me in the middle of his dangerously and logistically complex undertaking,” said Ms. Casey, whose previous book, The Devil’s Teeth, was about great white sharks. “It was inevitable that we would have to have some kind of incentive for him to do that.”
Way to get paid, Laird. Truth is if you’re going to help something sell, you should get a piece of it.
[Link: Quill Blog and New York Times]
by The Editors on July 12, 2007
. . . well, not counting their first film 7873 which premiered October 26, 2000 at the La Paloma Theatre in Encinitas, California. But then again, this is all about marketing and Chris Cote is “super psyched,” about Tomorrow Today brah.
We’re super psyched to enter the world of film,” says TransWorld SURF Editor-In-Chief/Content Director, Chris Cote. “TransWorld Media has such an amazing history when it comes to making the best skateboarding, BMX, and motocross films. In my opinion, TransWorld SKATE’s films are the most inspirational, progressive, and relevant movies in the action sports world, and we’ll be bringing that tradition to the surf world soon.”
Sounds like either no one at TransWorld was around for the first movie, or they’re all just too embarrassed to claim it.
[Link: TransWorld Business]
