French snowboard photographer Jérôme Tanon’s film The Eternal Beauty Of Snowboarding is the most refreshing snowboarding vid we’ve seen in years. In fact, we can’t remember when we’ve laughed so hard during an intro. Yes, we’ve been accused of being jaded and salty, but still there is something so downright joyful in the way this video plays out that, well, you’ll just have to watch it yourself (as you likely already have).
To learn more about the film we think is the single most telling love letter ever written to commercial snowboarding, click the link to catch Colin Wiseman’s interveiw with Tanon on The Snowboarder’s Journal’s new website (you know, the one we just wrote about in the story below this one).
Time to click on over over and check out our favorite snowboard magazine’s crystal sparkling new website. That’s right, The Snowboarder’s Journal (former known as Frequency: The Snowboarder’s Journal) has given their digital presence a complete, from the pixels up, rebuild and what they’ve created lets their content sing with little to no interference from the interface. Here’s how they’re telling it:
Featuring exclusive in-depth interviews, stories and videos alongside a carefully-curated feed of the best snowboard content on the web, the new thesnowboardersjournal.com presents snowboarding’s true voice to the masses in an interactive, digital format. Updated daily with archival stories from past issues, product reviews and giveaways, thesnowboardersjournal.com also provides a streamlined shopping experience, print and digital subscriptions, and a growing catalog of TSNJ products.
But don’t take our word for it. Click the link and bask in all the new feels.
Squaw Valley opened the their upper mountain on Tuesday, November 29, 2016, however, they did not turn on the drinking water to High Camp nor the Gold Coast Funitel area because, gasp, when the water in their newly rebuilt well system was tested it was discovered to contain e.coli and coliform bacteria, according to a story in the Sierra Sun.
“Placer County Environmental Health has been working with the Squaw Valley Resort regarding a bacterial contamination issue with their water wells affecting the Upper Mountain area,” Wesley Nicks, director of Placer County Environmental Health, said in an email to the Sun on Tuesday. “We have agreed on a plan to let Squaw Valley open the upper mountain in a way that will protect public health and allow skiers to access and enjoy the facilities.”
Squaw officials say they’ve been working on the water systems since November 8, 2016 and that the e.coli has already been corrected and that they are close to running clean drinkable water soon. In the meantime, snowboarders will need to stay hydrated from bottled water. Ouch.
Merge4 brings together four boardsports heavies in the pursuit of quality socks. Founded by former Sessions co-owner Cindi Ferreira Busenhart, skater/artist Keith Meek, Las Vegas restauranteur Gigli Locatelli, and legendary skater and Santa Cruz Bicycles founder Rob Roskopp, Merge4 is delivering a slew of art socks featuring the works of artists and athletes including: Mofo, Ed Colver, Dave “Nelly” Nelson, Bad Otis Link, Dirk Vermin, Scott Greathouse, Timmy Reyes, Koa Rothman, Matt Rockhold, Steve Caballero, Wee Man, and Mike Basich.
How’s that for a deep crew? For all the details (and to order some sock for your drawer) click the link.
You heard Johnny. Mountain High is now open and covered in white stuff so we guess it’s time for SoCal to dig out the snowboards, trade in the palms for pines and start pretending it’s winter all over again. . . or something like that.
‘Tis the season for consolidation and with K2 and Ride Snowboards for sale it’s no wonder that other brands aren’t doing the same. We’d all heard about it awhile ago, but it’s official now: the Swiss snowboard originators at Nidecker have picked up Flow Snowboards.
“NIDECKER’s roots run deep with Flow as NIDECKER and FLOW did a cross license agreement for the use of a certain Technology that contributed to the “Speed Entry Bindings” revolution for which FLOW has become the world leader of, ” says Henry Nidecker, CEO of the Nidecker Group. “This acquisition is very complementary to our existing brands and will help drive revenue and other core initiatives in the coming years helping the NIDECKER GROUP reach a new level of competitiveness in the global market.”
Flow joins Jones Snowboards, Yes Snowboards, and Now Bindings in the Nidecker family. Handshakes and shakas all around. For the official word from Nidecker, please follow the jump.
Dave Lee and the crew at Signal Snowboards have figured out a way to let people pay for a snowboard in monthly installments (you know, just like the iPhone Upgrade Program) in what what Lee is calling “the world’s first snowboard subscription.”
“We love snowboarding and want to see the sport continue to grow and flourish with the changing retail landscape. We have created a direct online platform that allows snowboarders — both new and old — to easily buy a quality USA-made snowboard for the cost of a dinner out or a few beers a month,” said Signal Founder Dave Lee. “It also gives subscribers a direct line to us and our brand. We want them to feel totally taken care of. In addition to providing the best boards at the best price, we are building an online community of snowboarders.”
Which is a great way of saying, ride now, pay later. Sounds pretty good, huh? Click the link for all the details.
Sure, on the surface this is just another phoned in press release post getting blasted out our news streamers, but deep down inside we care what Temple Cummins is up to. Always have. So the fact that he’s on the Bent Metal Binding Works program (which is a surprise to no one) is news we’d just as soon pass on as relegate to our deleted email folder. You know?
Dragon has a cool new marketable goggle technology (and registered trademark) called Lumalens which reportedly offers “ultra high-definition optics across the entire spectrum of light conditions.”
Engineered to optimize and improve visibility in all environments, Dragon’s exclusive LUMALENS® Technology delivers enhanced color vividness, increased contrast and precise depth perception. By filtering out light attributed to haze and glare while letting in light that intensifies clarity and contrast, LUMALENS® achieves a new standard in lens performance.
Does it make you want to buy it? Dragon believes it will and we’ll be honest, it looks pretty good to us. [click to continue…]
Squaw Valley opened the their upper mountain on Tuesday, November 29, 2016, however, they did not turn on the drinking water to High Camp nor the Gold Coast Funitel area because, gasp, when the water in their newly rebuilt well system was tested it was discovered to contain e.coli and coliform bacteria, according to a story in the 
‘Tis the season for consolidation and with K2 and Ride Snowboards for sale it’s no wonder that other brands aren’t doing the same. We’d all heard about it awhile ago, but it’s official now: the Swiss snowboard originators at Nidecker have picked up Flow Snowboards.
