Snowboarding

Lindsay Lohan’s New “Snowboarder”

by The Editors on October 30, 2007

Giles Lohan

So who does Lindsay Lohan meet in her Utah “re-hab” facility? A guy known only as “Riley Giles: snowboarder.” He claims to have competed in the X Games. Ever heard of him?

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686 Mammoth Opening Party

by The Editors on October 30, 2007

Don’t really need so say much more than this. Be there

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Shred Or Die? Tony, Please.

by The Editors on October 24, 2007

When Will Farrell launched the site funnyordie.com with his writing partner Adam McKay they launched it on the popularity of one viral video: The Landlord. A skit in which Adam’s two-year-old daughter Pearl played Will’s landlord come to collect late rent. It was inspired comedy and the site got massive amounts of traffic. Obviously the brand name celebrity and the quality content added up to success in the short term.

Now Farrell and McKay have taken the same idea to action sports and launched Shredordie.com with the help of celebrity action sportsman Tony Hawk and some scraps of video left over from his production company 900 Films. What the site ends up looking like is, well, left over footage from 900 Films. We’re sure it will get better over time, but really, Tony, is this what you want to pin your Internet hopes on?

[Link: Shred Or Die]

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Burton Opens Their Chicago Store

by The Editors on September 11, 2007

Yep. If you’re a snowboard shop in Chicago and you sell Burton product get ready to be put in the submission hold until you tap out. Burton will do retail better than you do. Don’t say you weren’t warned.

Chi Evite
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Largest ASR In Five Years

by The Editors on September 11, 2007

It didn’t look that big to us, however, according to ASR official the fall 2007 Show in San Diego was big. Some said it was due to the new “moto” section, but we’re not sure. Follow the jump for the entire press release.

[click to continue…]

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Building A Business With Burton

by The Editors on August 28, 2007

Burtonb

We saw Jake Burton in those American Express ads where he was going to snowboard 100 days a year and pay for it all with his AmEx card, then we caught him in ads for the Wall Street Journal, you know the paper Jake reads when he wants to be an industry titan, and now HP is using Jake to help you start your own business with templates and designs that are downloadable and printable (and some very cool behind the scenes at Burton content as well). His ads were all over CNN/Money site today. We lined some up, but honestly, they’re pretty sucky. They might be good enough to fool the Media Center at the ASR Show and for that it’s probably worth checking out.

[Link: Hewlet Packard]

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Billabong’s Up And The Shares Come Down

by The Editors on August 24, 2007

Even though Billabong has reported a net profit of $167.25 million (up 14.6 percent) for 2006/07, and sales revenue that grew 20.1 per cent to $1.22 billion, shares in the company still fell five percent after the announcement today.

Sales in the Americas, the group’s biggest region, rose in the double digits, while EBITDA rose by 12.3 per cent to $US111.9 million ($A136.03 million). Mr O’Neill said the Americas region was backed by strong performances in Canada and South America.

Oddly, an analyst “who did not wish to be named” said the Americas were “disappointing” because of the Aussie dollar. Can you be a quoted stock analyst and not wish to be named? We’re all for anonymous comments, but still that seems shady.

[Link: The Age]

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Zumiez Zooms, Competitors Doomed

by The Editors on August 22, 2007

Investors Business Daily is big on Zumiez the day before they announce their quarterly earnings:

But when Zumiez reports fiscal 2007 second-quarter results Wednesday, watchers expect it to shine. July’s strong same-store sales followed a 13.7% gain in June’s same-store sales and an 11.2% rise in May. Total July sales were up 42.4% from the prior year. June’s rose 48.8%, and May’s gained 51.6%

Get all the details by clicking the link.

[Link: Investors Business Daily]

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Burton Islands Go Retail in LA

by The Editors on August 21, 2007

Burton has planted it’s first major flag in the retain landscape of Southern California as a further reminder that Jake is coming after the action sports industry with all guns blazing.

“Bringing our snow, surf and skate brands under one roof is challenging, but at the same time it feels right,” says Jake Burton, Founder and Chairman of Burton Snowboards. “Our family of brands have different messages, but their roots are all connected through the spirit of boardsports. Our intention is to capture that spirit and invite riders, skaters and surfers to come experience it.”

And we agree. No one will ever handle their brands better than they do. Apple is a prime example. Follow the link for the full release.

[click to continue…]

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Ruiz Sells Some VeeCo Shares

by The Editors on July 19, 2007

It’s a good day for Volcom’s Vice President of Sales Tom Ruiz. As part of a prearranged 10b5-1 trading plan Tom exercised 5,000 options of Volcom at $19 today and then immediately sold them off at approximately $49 netting himself a healthy profit of $150,000. Congrats, Tom.

[Link: Forbes via AP]

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