Over the years Newport Beach, California has become a breeding ground for jacked up rolling toys of all kinds. Time to add the Surf Skate to the list. It’s a skateboard with a 360 degree rotational front truck set up that reportedly allows skateboarders to ride just like surfers. Okay. . .
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Snowboarder Eric Jackson has a new accessories sponsor now that he’s signed up with Los Angeles electronics covering company Hex.
“Practically everybody who sees my iPhone asks me where I got the case, not to mention the nano® watchbands and bags which completely blow them away,” said Eric. “It feels so good to be a part of a brand that supports me and makes such fresh products…the sky’s the limit!”
Now that he mentions it, those cases are pretty cool. . . follow the jump for the official word. [click to continue…]
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Looks like there may finally be a trade show aisle-walking alternative the Nike Free as Supra rolls out the Owen their “first lightweight running shoe.”
[The Owen] features an ultra soft, blown EVA SUPRAFOAM® midsole. A synthetic mesh upper with microfiber reinforcements reduces weight and improves breathability. The rubber pads on the contact areas offer traction and even distribution of impact across the sole. Strong, durable, looped nylon webbing is used for the lace stays and heel pull tab, and in conjunction with rope laces, makes for quick and easy cinching.
It’s true, they look good.
[Link: Supra]
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Those who followed our photos from the Agenda Show in Long Beach, California last month saw a sneak peek of The Hundreds Penny Skateboard. But now it’s official.
The board reflects a sleek design, common to both Penny Skateboards and The Hundreds, featuring a black body and multi-colored “CMYK” themed wheels; It’s a unique twist on one of the most beloved boards in the world of skateboarding. The board can also conveniently fit inside The Hundreds Jon Backpack. This is Penny’s first collaboration with anyone – Producing only 400 boards they will be available at fine retail skate shops across the globe as well as The Hundreds’ flagship stores in Los Angeles, San Francisco and New York.
If you’re going to roll a Penny, this is probably the one you need.
[Link: Penny Skateboards]
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Yesterday, we got to make a few laps with Burton’s Dave Downing and checked out the the new Anon M1 goggles with “Magna-Tech.” In the past swapping lenses usually resulted in fogged, smudged, and maybe even cracked lenses. We usually just get another pair of goggles before we swap out lenses. Those days are over with the M1. Magnets snap the lenses right into place just like that. . . rad.
[Link: Anon Optics]
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You had to step around the stacked log front entrance and go inside to see one of the cooler boards on display at K2 Snowboards during this year’s SIA Show.
The Happy Hour is a new universal twin/all mountain snowboard designed by K2 in collaboration with fellow Northwest brand Airblaster.
The board sports a triangular nose and tail and is a new take on the blank board with a solid matte color design on the entire board. It is available in five colors with sizes ranging between 151 and 161 cm.
The Happy Hour is available for pre-book now and has a MSRP of $479.95. For more products from the 2012 SIA Show in Denver click here.
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Mervin Manufacturing co-founder Mike Olson has been weird sciencing the snowboard world for nearly three decades. Some would argue (us included) that Olson (along with partner Peter Saari and Steven Cobb) responsible for more design advancements in snowboard and ski technology than any other living person. Beginning with the carving snowboard, parabolic sidecut, and cap construction, and continuing on with reverse camber, and augmented snowboard edge shapes, Olson has been going against conventional wisdom for his entire career. For the past two years Olson has been working exclusively on a new project involving what he calls “waterboards” or what the rest of us call surfboards.
Jeff Henderson, Mike Olson, Pete Saari and the new Lib Tech waterboards.
We’ve been hearing about these new surfboards for a while but we’d never seen any, most likely because he’s purposefully been keeping them out of the line-ups of Southern California breaks. Then during the Agenda Show in Long Beach we got into a late-night elevator at the Hyatt and ran into a crew from Mervin Manufacturing. They had four of the new surfboards and were taking them up to their room. We were so blown away by the boards and so interested in feeling, squeezing, and holding them that we forgot to even take a picture. We didn’t know it at the time, but in typical Mervin Manufacturing strategy Mike decided to present the surfboards to the world at the Snowsports Industries of America Show in Denver, Colorado last week where very few of the attendees would even know enough about surfing to be impressed.
We couldn’t believe what we were seeing, it’s game-changing. As much as we can say from only holding them, the boards live up to the hype. They are light, well-shaped, and (after seeing four knocked to the floor) unbelievable durable. We had some questions, and luckily Mike Olson was there to answer them in excruciating detail.
Halfway through our interview PR maven Lora Bodmer cut in to make sure Olson wasn’t giving away any trade secrets, but other than that we got 28 minutes of the straight scoop.
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At Holden the Polaroid Instant Camera is not dead yet thanks to a collaboration with The Impossible Project To Save Instant Photography.
Holden is proud to support Impossible on their mission to bring analog instant photography back to life by offering limited edition Holden X Impossible camera kits, which will include a Holden customized and refurbished vintage SX-70 Polaroid camera, Holden X Tanner Goods leather camera case, and custom Holden X Impossible co-produced instant film and filter presented in a custom wooden box.
But all that retro goodness isn’t all. Holden has also lined up 10 “well-known” photographers to use Impossible film and shoot the things they shoot, then those images will be collected into a traveling exhibition and shown around the world, and more importantly at Art Basel Miami Beach. For more info follow the jump. [click to continue…]
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Bern has partnered with 686 on a pair of helmets that will go perfectly with 686’s 2012-2013 outerwear collection. A limited edition run of Bern’s Watts and Lenox helmets will feature graphics with the look of real denim.
686 President and Creative Director, Mike West, says, “For our 20th anniversary collection, we wanted to work with companies with the same high standard of quality, innovation and unique design that we’ve come to be known for. Bern fits that mold perfectly and we’re more than pleased with the project.”
Just look at that stylish little patented brim. . . Follow the jump for the official word. [click to continue…]
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Not that snowboarders need another reason to be distracted, but RED and Frends have teamed up on a Helmet with sound.
RED’s team favorite gets juiced up with the Frends music experience. Audio inspired and designed with the Air Band 180 Fit System, removable ear pads and internal padding for a lower profile fit—Make Frends with the Hi-Fi.
As the video suggests, Danny Davis thinks it’s a pretty nice set up. . . even for driving trucks.
[Link: Red Protection]
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