If you’re into action sports and like beer then Saint Archer Brewing Co. has just the brew for you. A idea launched by Josh Landan, Mikey Taylor, and Paul Rodriquez, Saint Archer will be available wherever Stone Brewing beer is sold beginning April 15, 2013.
In addition to Taylor and Prod, the brand lists a who’s who of action icons including snowboarder Todd Richards, surfers Taylor Knox, Dusty Payne, Josh Kerr, Laura Enever, Chase Wilson, Dane Zuan, shaper Chris Christenson, skateboarders Sean Malto, Bryan Herman, Chris Miller, Omar Salazar, Bryan “Slash” Hansen, Shane O’Neill, filmmaker Derek Dunfee, photographer Atiba Jefferson, and outdoorsman Jeff Johnson.
With that stacked a promotional arsenal, we’re guessing the word will get out pretty fast. Here’s what Archer says the brand is all about:
Saint Archer Brewing Company was founded on a unique strain of creative talent: World-class brewers. Artists and musicians. Surfers, skateboarders, and snowboarders… All coming together with passion and commitment to express our collective true love –– handcrafted beer. Saint Archer’s been a long time in the tank and we hope you taste our appreciation and gratitude in every sip.
World Industries is announcing their new shoe partnership with the Keep A Breast Foundation in which the company will have shoes manufactured with the “I heart boobies” logo right there on the bottom of the shoe as Andrew Cannon is so thoughtfully modeling.
“We are excited to collaborate with The Keep A Breast Foundation, an organization that supports a cause that is very close to me and my family,” said Scott Chantos, President, World Industries and recently elected Keep A Breast Foundation Board Member. “My mother and aunt are both breast cancer survivors so I know how important early detection is. I love what Shaney jo and her team are doing at KAB and we wanted to create a product to promote awareness for the cause and contribute a portion of the proceeds to help fund programs that encourage a healthy lifestyle.”
The footwear line, which includes men’s and women’s models, will debut in select retail outlets in September 2013 for $50 a pair. For more details, follow the jump.
Salemtown Board Co. Another instance of skateboarders making a positive difference in the world around them. Here’s more:
Salemtown Board Co. was established in 2012 with a dream to impact the city through making beautiful skateboards. We started with no money, a tank full of gas, some reclaimed oak, and access to a vintage wood shop outside of Bucksnort, TN. We exist to build the highest quality handmade skateboards and to employ, train, and mentor urban youth in Nashville, TN. Every board is a one-of-a-kind, handmade, solid oak skateboard. Boards are cut, shaped, finished, and painted 100% by hand.
This is the first skate video we’ve seen in a while to kick things off with a Ralph Waldo Emerson quote. And that’s a nice surprise, as we don’t remember ever reading anything by Ralph Waldo Emerson in our lives. But he’s someone you’re supposed to know and appreciate when you see his name, and the same goes for this video.
This new Stefan Janoski x Official collab the “All Mesh Camper” may be nice and cool for skateboarding, but just think how great that visor would work for late night poker games?
Official has paired with living skateboard legend and eclectic artist/fashion designer, Stefan Janoski to bring you one of the our most unique collections to date. This capsule collection was actively designed and developed by Stefan himself. He really pushed the envelope on our detailing (peep the ambient visor!) while still keeping solid the pillars of Official’s signature shapes and designs.
The Camper retails for $32.00 and is available along with the rest of Janoski’s designs in the Official online store.
This is how Adriano Lachovski won the 2013 Phoenix Am contest on Sunday, April 7, 2013. For complete results and coverage click the link. For the final results click here.
Do we really need to say anything else? Richie Jackson and Sierra Fellers on the bottle table with Erica Yary and Rob Brink. Yep, we’re even more stoked on Richie now. . .
Ricardo Camargo of Vapor Studio, just tipped us in on a new project he’s working on called Lit, by NZN labs. Lit is an action tracker that no only keeps track of all your walking and running, but also surfing, snowboarding, and skateboarding and pulls it all together for some social competition as well. Camargo and his partners are currently trying to raise $100,000 for the project on a site called Indigogo.
LIT’s advanced sensors analyze your movements 24×7, scoring both activity and action by interpreting steps, distance, duration, intensity, strokes, paddles, jumps, rotations, turns, g-force, airtime, and more. . . Earn points for activity and bonuses for action. Points become the currency used to challenge yourself, your friends, and the world. . . LIT is 24×7 wearable and built to go where you go. Snow, surf, dirt, pavement? No problem. LIT is built for extremes. It’s rugged, shock resistant, and water resistant to 10 ATM / 100 m.
NZN Labs has already raised $27,000 but in the next 30 days they need going to need $70,000 more. To see how you can participate and help make Lit a reality, click the link.
