Video

A Good Commercial With Skateboarding

by The Editors on October 17, 2013

It seems that most every time skateboarding is featured in a television commercial they get it all wrong. Norms Restaurants seems to get it all right with this little intimidation commercial staring Hoopla Skateboard’s Annika Vrklan (she didn’t even have to take off her bunny ears).

[Link: Hoopla Skateboards]

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Frat Boys Rejoice: It’s A Beer Bong Snowboard

by The Editors on October 17, 2013

In celebration of the time honored tradition of Oktoberfest comes the Oktobeerfest Beer Bong Snowboard from Signal Snowboards. When you think about it, that might be everything the beer-drinking snowboarder needs.

[Link: Signal Snowboards]

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Matix Puts The Tailor On Wheels

by The Editors on October 17, 2013

Matix is bringing the perfect fit right to their customers with their new Matix Workshop.

The Matix Workshop is a showroom on wheels with an experienced tailor on hand ready to hem and or taper any Matix pant purchase made from the retailer on-site at no additional charge. A custom Matix label package is added to the pants creating a custom one-off item allowing the consumer (you) to get the experience of a customized garment.

Now you don’t have to go to New York City to get the taylor fit goods.

[Link: Matix]

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Rome Gets Ready For Winter

by The Editors on October 15, 2013

Can you see your breath in the air? That means it’s getting pretty near time to ride. Here’s how the crew at Rome Snowboards prepares.

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Regis Rolland’s New Dual Entry Binders

by The Editors on October 15, 2013

European snowboarding pioneer and film legend Regis Rolland has developed a new “dual entry” binding for APO Snowboards and in this edit he explains exactly how it works and why he thinks it will make snowboarding simpler for everyone. It’s all about “technicity,” apparently.

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Von Zipper’s Big Shade Fantasy

by The Editors on October 15, 2013

The Von Zipper ladies line is getting big. And we mean big. Check it out.

[Link: Von Zipper]

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Mark McMorris’s Best Shaun White

by The Editors on October 9, 2013

With 2014 Sochi Olympic fever beginning to rev up for increased revenues for everyone involved, we’ll be seeing a lot more of this kind of interview. An Olympic hopeful at some other event talking to people who know nothing about the athletes sport about how great that sport is and why these Olympics are going to be the best ever for the athlete.

Well, here is Canadian spin-kinder Mark McMorris playing the part of the Olympic hopeful and doing his best for the colored cow, Canada, and his home town of Regina (yes, pronounced just like “vagina”). Be ready for more of the McMorris vs. White discussions coming soon.

[Link: CBC]

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Avalanche Sharks Attack The Shred

by The Editors on October 9, 2013

Remember how rad the move Tremors was? Low budget. Great monster worms. Epic Action? Well, what if someone did that same movie, only it was at a shred resort. And the monsters weren’t word, they were sharks? Sadly, someone has already had this very thought, and after watching the trailer all we can say is: Avalanche Sharks is no Tremors. But it was filmed at Mammoth, so it has that going for it. Recognize anyone?

[Link via HunterGnarland]

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Hydroflex Skateboards Needs A Kickstart

by The Editors on October 7, 2013

Foam and resin surfboards from the heart of Oceanside, California. And all they need is a little Kickstart.

[Link: Kickstarter]

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Josh Mulcoy Surfs The Long Tail

by The Editors on October 7, 2013

In this edit, Patrick Trefz captures Josh Mulcoy riding one of Thomas Meyerhoffer’s long tail slip in surfboard designs and finds it rather refreshing. Check it out and listen closely.

[Link: Surfers Path]

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