by The Editors on March 19, 2013
Electric Visual co-founder Mike Carter has a new gig as Agenda Trade Show’s vice president of Sales and Marketing. And not surprisingly, he’s pretty happy about it.
“The AGENDA organization has always represented innovation and out-of-the-box thinking, bringing refreshing new energy to the B-2-B community,” Carter said. “AGENDA is unique in their ability to bring different segments, cultures and art forms together under one roof to benefit from one another as well as to create the outlet for established and emerging brands to come together to celebrate the true action/lifestyle movement. I look forward to continuing the relationships with those already affiliated with AGENDA and creating opportunities with new brands that could benefit from the growth AGENDA can provide.”
For the official word from Agenda, follow the jump. [click to continue…]
by The Editors on March 19, 2013
Spy’s new Fade to Black Collection takes some bright translucent colors and fades them to black on some of their most popular frames including the Discord, Helm, Flynn, Touring, and Carbine.
“The Fade to Black collection shows SPY’s love for psychedelic music and the culture that surrounded it in the ‘60s and ‘70s,” says Juliette Koh, SPY Product Director. “From the intricate lens and frame detailing down to the rock ’n’ roll concert poster inspired packaging, the Fade to Black Collection encompasses all that is good in the cosmos.”
So, you know, if an upgrade is in your future, check these new colors out. Follow the jump for all the official details. [click to continue…]
by The Editors on March 15, 2013
After being a part of the Vancouver BC based No Limits Group for seven years, Lifetime Collective founders Reid Stewart and Trevor Fleming announced today that they have reacquired sole ownership of their brand.
“With this, we begin a new chapter to truly look forward to. We are excited and inspired to be taking the brand forward and progressing it in ways that match the Lifetime vision.This move will keep the fire burning and renew our motivation to keep inspired and creative.” explained Lifetime founders Reid Stewart and Trevor Fleming.
Lifetime’s new offices are located in Vancouver’s Mt. Pleasant district and will also act as a brand new storefront. For the official word, follow the jump. [click to continue…]
by The Editors on March 14, 2013
Illicit Snowboarding’s collection of classic snowmobiling fashion from Ski-Doo and others had us crying tears of sexy joy. Click through for one of the best collections of classic (60s, 70s, and 80s) snow fashion that would kill on the hill today, too. Oh, and you might see some pretty hot photos of your grandma in here, too.
[Link: Illicit Snowboarding]
by The Editors on March 14, 2013
Supra is celebrating the opening of their first California retail store. It’s in Santa Monica, of course.
“We are pleased with the performance of our first two stores and the response from the public has been amazing,” said a SUPRA spokesperson. “We had many potential locations we were looking at for our third store, but Santa Monica made the most sense because Southern California is where the brand was born. It’s a coming home of sorts, and we’re excited about the location.”
Place looks mighty smooth, no? The Supra store is located at 304 Santa Monica Blvd, in Santa Monica, California. Follow the jump for the official details. [click to continue…]
by The Editors on March 14, 2013
In celebration of the Thrasher Magazine Death Match (March 15, 2013), Converse is releasing 240 pairs of this “limited-edition” Converse Texas CTS, apparently. Guess Orange is a big color in Texas sporting or something.
Performance features of the Converse Texas CTS include a molded, multi-density Lunarlon drop-in sockliner for extra comfort; abrasion-resistant suede; traction rubber vulcanized sole; and full memory foam in the collar and tongue for a true customized fit. . . Only 240 pairs of the Converse Texas CTS will be exclusively available in Texas and will be sold at Nice Kicks, Tekgnar, and Fast Forward for a suggested retail price of $65.
If only these things had a little, inset, white star on the side. We’d be all over them. Follow the jump for the official details. [click to continue…]
by The Editors on March 13, 2013
Billabong, which doesn’t appear to be in the driver’s seat with much of anything when it comes to its own financial situation, has laid down the law to its two suitors. Paul Naude (and friends) and VF Corp reportedly have until March 28, 2013 to make their final bids, according to a story on The Wall Street Journal. And then Billabong will just, well, they’ll just wait until someone makes them a lower offer later like they did last time. Because as we all know:
Billabong is battling to reverse an earnings decline triggered by the global slowdown, a strong Australian dollar that has diluted overseas income, and the dwindling appeal of its core brands among younger people. Sales in the Americas and Europe have fallen sharply as cautious consumers rein in spending or switch to other brands, leading to a build up of surplus clothing stock.
Aside from all that a deadline is a deadline, damnit!
[Link: The Wall Street Journal]
by The Editors on March 12, 2013
by The Editors on March 12, 2013
Raen Optics, the Encinitas, California based eyewear company is launching their full line of Rx eyewear on March 15, 2013 at Vision Expo East in New York.
“We were seeing many of our friends, ambassadors and artists putting prescription lenses in RAEN frames. It was obvious that we needed to launch our own Rx line,” says Justin Heit, co-founder. “And our benchmarks for the optical line are the same as for our sunglasses—handmade; heartfelt; independent. We’re confident that the quality on offer for this price-point is currently unmatched in the optical market.”
The new frames will hit store on October 15, 2013. Watch for them and follow the jump for the official word. [click to continue…]
by The Editors on March 11, 2013
Kyle Martin, the former Event and Promotions Manager at Bend, Oregon’s Mt. Bachelor resort has been named Dragon’s new snow marketing manager.
“We’re excited to have Kyle as part of our team,” says Rick Irons, Dragon’s Global Brand Manager. “His perspective as a rider is critical, and we’re excited to see what kind of fresh ideas he will bring.”
For the official word from Dragon, follow the jump. [click to continue…]
Electric Visual co-founder Mike Carter has a new gig as Agenda Trade Show’s vice president of Sales and Marketing. And not surprisingly, he’s pretty happy about it.
