by The Editors on March 10, 2014
Guess we’re not the only one who are over the Quiksilver mega corp. Dave Rosenberger, the former VP of sales for Quiksilver Young Men’s and Quiksilver and Roxy winter sports has joined the team at Lost as EVP of Sales, Marketing and Operations for domestic, Canadian and Central American.
“I see …LOST as probably the most authentic, complete, long standing, relevant surf brand in the current market. From the heritage, progressiveness and craftsmanship of the boards to the solid clothing collection, accessories and skateboards, …LOST is what most brands wish they could be,” said Rosenberger. “My intention is to keep the brand moving steadily forward and to help Joel, Matt, Mike and their team to navigate and build the business on the solid base it has.”
We agree. Congrats, Dave. For the official word from Lost, follow the jump. [click to continue…]
by The Editors on March 10, 2014
We’ve kind of fallen off our coverage of Billabong because they (along with Quiksilver) no longer seem like a brand in our category. Sure they make clothing for the ocean, but past that they’re really just a more authentic version of Hollister, mostly focused on mall customers and bottom lines. That said, it is interesting that Billabong could be facing a class action lawsuit from the Australian firm of Slater & Gordon for allegedly misleading and deceiving investors with earning guidance in 2012, according to a story on Inside Council.
“Our clients allege that Billabong’s internal initiatives had no viable chance of substantially increasing profit margins, contrary to what the company had conditioned investors for. They further allege that, had the market been informed of the true dependencies underpinning the earnings forecast, it would have disregarded the guidance as unrealistic, and this would have been reflected in Billabong’s share price.”
Billabong will apparently defend itself. Which would probably be a good idea.
[Link: Inside Counsel]
by The Editors on March 10, 2014
Group Y is launching a new online series of interviews with industry titans, athletes, and thought leaders called #AuthenticityIsEverything.
More than just a buzzword, Authenticity is the North Star in a landscape driven by commitment, progression and constant reinvention. From the clothes on our backs, to the content on our screens, to the terrain we ride and the heroes we embrace…originality and true passion transcends it all.
For a full list of people you’ll be able to catch dropped knowledge from follow the jump. [click to continue…]
by The Editors on March 6, 2014
Modernica is our favorite LA based furniture fabricators (in fact we sleep with them every night) and the fact that they’ve just done a collab deal with HUF is pretty cool. And even though the chair is green, Keith was nice enough to keep the pot leaf off the logo. . .
[Link: HUF]
by The Editors on March 4, 2014
Bohnam Co. has launched their Spring 2014 website and is kicking it off with this brand new webmercial. It’s like skateboarding in the wilderness and stuff. Check it.
[Link: Bohnam Co.]
by The Editors on March 3, 2014

We’ve seen what adidas Skateboarding has done with the company’s tennis heritage, now they going the soccer route with the Futebol Pack of “skate-specific” shoes inspired by “legendary adidas football boots.”
As a brand steeped in football heritage, we’re celebrating this mile-marker from the pitch to the street.
For the official word from adidas (including photos of every shoe) follow the jump. [click to continue…]
by The Editors on February 28, 2014

Times have never been better for the Agenda Tradeshow. Las Vegas was a hit (or so we’ve heard from multiple sources). Agenda WMNS killed, the WOODS went off, and it seems no one is happier than the hardworking king of street, skate, and surf culture networking, Agenda founder Aaron Levant.
“Last year’s inaugural launch surpassed our expectations. We came back to bring the AGENDA experience to Vegas for a second year, and couldn’t be more excited about it,” Levant said. “Many of the brands were unsatisfied with the existing Vegas show format. After entering Vegas last August, we have received overwhelmingly positive feedback from both retailers and brands. Returning to Las Vegas was a no brainer.”
For the official word from Agenda, please do yourself proper and follow the jump. [click to continue…]
by The Editors on February 27, 2014

Hey all you aging punk rawkers! Vans just made your day with a re-release of four of their most iconic band collaborations. That’s right they will be re-issuing 150 pairs of each of their Circle Jerks, Motörhead II, Bad Brains, and Rise Against shoes March 12 through 15, 2014 as part of their SXSW Music Festival promotions.
Each re-issue has a total of 150 pairs with 50 being sold exclusively at the pop-up shop inside the Vans Village at noon during SXSW with an additional sale of 100 pairs on Vans.com the following day. The limited re-release of these iconic band shoes is only the second time Vans has allowed the reproduction of archived band collaborations. The first came from Vans’ Vulcanized Vinyl pop-up boutique that opened during the 2012 SXSW Music Festival.
If you’re into these collectable, follow the jump for all the details. With only 100 on Vans.com they will probably go fast. [click to continue…]
by The Editors on February 24, 2014

Summer is right around the corner. Don’t fool yourself. You think you’re going to attract the hotties with that old, ripped, torn, yellowing and mildewed towel from 8th grade that been bumping around under your seat all wet and dirty? Not likely. It is time to upgrade your beach front real estate with a little style and flavor from lost.
They even make matching EVA rubber foam thong sandals to go with them. Follow the jump for the official word from lost. [click to continue…]
by The Editors on February 20, 2014
At this year’s South By Southwest Music, Film, Interactive festival Vans will be hosting some serious music at their Vans at the Mohawk concert space. Included on the list are acts like X, Cerebral Ballzy, Tyler the Creator, Cities Aviv, Gap Dream, Jacuzzi Boys, and more.
Showcasing an Off the Wall mix of musicians that define the original House of Vans in Brooklyn, NY, House of Vans at the Mohawk brings genre-defining artists, iconic talent and the best emerging bands for five packed days to the SXSW Music Festival.
We’re actually heard of a few of these acts. Want more official info from Vans, follow the jump.
[click to continue…]