Fashion

Cowabunga: Jamie Thomas’ Leap Of Inisght

by The Editors on July 15, 2009

Blackbox InsightRumors have been running since last month that new Black Box Distribution CEO/Partner Frank Messman would find a way to “grow the business” at Jamie Thomas’ warehouse but some are finding it a mystery that they have fallen off the street and become slaves to surf fashion with zero hesitation. That appears to be the case according to a Tiffany Montgomery story on Shop-eat-surf.com.

Carlsbad-based Black Box will be responsible for the sales and distribution of Insight in the U.S. – essentially backend operations. The Insight USA team will remain in charge of marketing and product and keep their offices in Los Angeles. The Insight sales management team will also work in Los Angeles. . . Black Box owner and President Jamie Thomas said he has admired Insight for awhile and described it as “the coolest apparel brand out there.” . . . “I appreciated the originality and rawness of the brand,” Jamie said. “I personally found it inspiring.”

Fear not men of North County, your women are safe for the time being. Insight USA President Jesse Faen will reportedly be staying in Los Angeles.

[Link: Shop-eat-surf.com]

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The Shark Attack Wetsuit

by The Editors on July 15, 2009

Bydiddoxl

Nothing clears the line faster than a shredded wetsuit and blood, and maybe that’s one of the benefits designer/artist diddo is going for with at least one of these new wetsuit designs.

The first edition contains four original designs: a rusted iron diving suit evoking the days of Jules Verne, the anatomic musculature suit as a homage to our inner strength, a wet suit which gives the illusion that the wearer has been attacked by a group of hungry sharks and finally a whale shark patterned suit that celebrates the brilliance and originality of our natural water world.

Think we’ll just stick the the rusted iron diving suit. Then the outside of the suit can reflect the insides our knees.

[Link: by diddo via NBC Los Angeles]

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Analysts Blame America For Billabong Woes

by The Editors on July 5, 2009

Billabong-LogoAustralian market analysts Fat Prophets believe that any problems Billabong will have in the near future are tied pretty directly to the sagging economy in the US, according to a story in the Courier Mail.

“Although the economic downturn in Australia will, in our view, prove comparatively light, that is not the case for the US,” the Fat Prophets report said. . . “This is likely to prove a significant headwind for the company in the months ahead, potentially extending into the 2010 calendar year.”

Other analysts agree and say the company could have similar problems in “Europe and Australasia in fiscal year 2010.”

[Link: Courier Mail]

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YoBeat Remembers The King Of Infomercials

by The Editors on July 2, 2009

YobeatsaleskingtYoBeat clowns Neff’s boost of the Micheal Jackson death rush with a tribute to DC Snowboards infomercial king Billy Mays.

No one could sell like Billy Mays, so just a day after his tragic passing, YoBeat designed this shirt to celebrate his life and commemorate his legacy. But wait, there’s more. Look stylish and impress your friends! Only 19.95 and if you order now, we’ll throw in shipping absolutely free.

Get them while they’re cold.

[Link: YoBeat]

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Neff Remembers The King Of Pop

by The Editors on June 26, 2009

Neffmjgrey1It didn’t take Neff long to punch out a “commemorative” T-shirt with Michael Jackson on it.

Just a day after the tragedy with Michael Jackson, we created the “Long Live the King” tee for all those lovers of MJ who wish to preserve the life of the King himself. The tees will be available next tuesday for $20 in select retailers around the country. Check back for exact retailers next week.

Wonder if “select retailers” includes Urban Outfitters?

[Link: Neff]

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Gomez Sells Sessions And Stays

by The Editors on June 25, 2009

SessionsJoel Gomez has sold the Sessions brand and trademark to a new company that is backed by Samsung America, according to press release on TransWorld Business. The new company will, not surprisingly, be called Sessions, LLC and will continue to do the same thing they’ve been doing only now they’ll be doing it with someone else’s money.

“Even in these difficult times, Cindi and I felt strongly that, with the right business model and team, we could capitalize on over 20 years of experience and brand equity” said Joel Gomez in a statement. “Cindi and I have great confidence in the viability of this brand. We have a strong and experienced team and with Samsung as a partner, we now have the necessary capital to assure a smooth transition and continued success.”

One more reminder that in these economic times there’s nothing better than a big, fat paycheck. Follow the jump for the entire press release.
[click to continue…]

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Dakine Gets The Mobile Web

by The Editors on June 25, 2009

Photo-4While we’re no fans of super flaired Flash websites, if a website owner is going to over-load their regular site with Flash graphics and other wiz-banglia, then the least they can do is build out a little mobile site for those of us who are riding the web with our phones all day. That’s exactly what Dakine has just done and the site works really well.

A newly launched, interactive site gives users access to DAKINE goodies while on the go. Content is broken down into categories including snowboard, ski, surf, skate, bike, windsurf, kiteboard, girls and music. An abbreviated version of DAKINE’s website, the mobile site, www.DAKINE.com/mobile, is compatible with most media rich-enabled cell phones.

In fact, if we were going to bookmark Dakine’s site on our home rig, we’d probably link up to the mobile site because it’s that much easier to use.

[Link: Dakine Mobile] [click to continue…]

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Adrenalina Not Done With West 49 Yet

by The Editors on June 23, 2009

West49Adrenalina CEO Ilia Lekach isn’t done with Canada’s action sports retailer West 49 just yet, according to a story in the Globe and Mail. But not just yet, as Lekach says he’s busy.

“Right now I’m in the middle of another acquisition,” said Mr. Lekach, who put forth the offer two months ago. . . “I’m going to wait until I finish it, and then I’m going to go back to West 49.”

Hmmm, wonder what active acquisitions Mr. Lekach has going on right now? Either way, he says that later this year he’s going to get back on West 49 and buy it.

[Link: Globe and Mail]

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Quiksilver Keeps On Cutting

by The Editors on June 23, 2009

Quik-LogoWe’re pretty sure this won’t be the last, but Quiksilver has announced that 168 more people will lose their jobs at the company, according to the OC Register.

The layoff notice says 153 workers will be let go by July 21 and another 15 will leave by Oct. 1. . . Last year, the company laid off 397 workers in Orange County, according to records filed with the EDD.

Condolences to those who will lose their jobs.

[Link: OCregister via @ocbeachs]

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Miss California’s Designs For The Hills

by The Editors on June 19, 2009

Msg-124535485072-3Miss California Tami Farrell was just one of the celebrities to get play at Billabong’s Design For Humanity event at Avalon on June 17, 2009. But the focus was not on surfing or saving the environment. She had words of advice for The Hills’ Stephanie Pratt.

“I think with all of the pressure with her family and the fame and all of the things that are always going on with them and the cameras, [the story is] just a reminder to get outside from all of that, focus on the actual reality, not the scripted reality and see that she’s a beautiful young girl,” said Farrell.

Luckily, we have no idea what she is talking about.

[Link: Celebuzz.com]

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