Ride Shakedown Goes Down Now

by The Editors on March 12, 2010

Ride Shakedown

The Ride Shakedown US begins today at Summit-At-Snoqualmie in Washington State. The live webcast on Fuel TV begins tomorrow (Saturday, March 13, 2010) at 2 PM.

For all the details follow the jump.
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Tampa Pro Live On Fuel

by The Editors on March 12, 2010

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REPOST REMINDER: Fuel TV will be streaming the 2010 Tampa Pro live on Sunday, March 14, 2010 beginning at 9 AM PST (17:00 GMT). Kind of takes all the fun out of traveling to Florida.

[Link: Fuel.tv]

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We Call Him Torey Popwell

by The Editors on March 12, 2010

The Skateboard Mag’s Shad Lambert wishes he “could do nollie treflips waist high” like Torey Pudwill does ’em. Shad is probably not alone.

[Link: The Skateboard Mag]

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Sessions Log Jam At Boreal March 14

by The Editors on March 11, 2010

Sessions LogjamFor the past three years the Sessions Lumberjack Log Jam has taken snowboarding back to its roots with a small NorCal contest set up especially for the first 40 sponsored ams who sign up. This year’s jam goes down at Boreal on Sunday, March 14, 2010. Here’s what Sessions says:

The World-renowned Boreal park builders and park staff will be constructing a unique, fun, and challenging course. Look for a feature with a step up, to step down into a quarter pipe, hips on both sides, pole jams on the step up and step downs, hitching post and bonks. Our hope is to provide a fun filled day that you will not forget! So please, grow your beard out, wear your flannel, grab your axe and ox, and come on out for a day of fun at our 4th Annual Lumberjack Log Jam, presented by us, your friends here at Sessions.

Those who shaved this week are going to be bummed. On site registration will be at Boreal on Saturday, March 13th, 2010. It costs $20.00 to enter, plus the cost of a discounted lift ticket. Register early to make sure you can get in.

[Link: Sessions]

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Shaun Neff Is A PC: Really?

by The Editors on March 11, 2010

Screw Apple. . . Neff does it all on a Sony Vaio, apparently. At least that’s what this new Sony ad featuring Shaun Neff appears to say. Borrowing heavily from the wearing lots of shirts Youtube meme the ad is cool, funny, and raw, but will it encourage anyone to buy a PC over a Mac? Hell, no!

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Quiksilver Loses Only $3 Million In Q1

by The Editors on March 11, 2010

Quik Logo10Quiksilver only lost $3 million in the first quarter of 2010 compared to a $9 million loss in the same quarter of 2009. And for this, the market is apparently happy. So is Bob McKnight because it’s so much better than losing $9 million like they did in Q1 of 2009.

Robert B. McKnight, Jr., Chairman of the Board, Chief Executive Officer and President of Quiksilver, Inc., commented, “We’re pleased to deliver first quarter financial results that exceed our prior expectations. We have taken bold steps over the past several quarters to improve our operations and with continuing hopes for economic stabilization and improvement, we are poised to benefit from any upturn in discretionary consumer spending. While we recognize that U.S. retail trends in general are improving, it appears that the pace of global recovery will not be uniform. That being said, we are well-positioned to deliver improved financial performance in the future.”

During the conference call this afternoon Bob McKnight said he and the company where extremely proud of Torah Bright for winning a gold medal in the 2010 Vancouver Olympics and that DC Shoes “has begun a focused effort to return to its heritage.”

During the questions Quik CEO Joe Scirocco also mentioned that Quiksilver’s marketing budget for 2010, was “$100 million, down from $120 million in 2009.” He also said the company would be repaying debt at a rate of approximately $100 million a year for the next three years.

For the rest of the release, follow the jump.
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Zumiez 2009 Comp Sales Down 10%

by The Editors on March 11, 2010

Img 7554It could have been worse: Zumiez total sales were down .3 percent in 2009 vs. 2008, but their sale store comps were down 10 percent according to information released today.

“The year ended stronger than expected from both a sales and earnings standpoint,” commented Rick Brooks, Chief Executive Officer of Zumiez. “Our unique merchandise assortments and compelling promotional packages resonated with consumers, driving an increase in units sold for the fourth quarter, and at the same time, our efforts to build in higher IMU’s coupled with well managed inventory resulted in a significant improvement in product margins. While we are not pleased with our annual performance, we are encouraged that the steps we took to reverse the negative trends from early in the year led to improved results during the back half of 2009. We ended fiscal 2009 well capitalized, with more than $108 million in cash and current marketable securities, and will continue to invest in our business to build on our recent momentum and expand our position as the leading retail destination for the actions sports lifestyle.”

Items of interest we gleaned from today’s call:

  • Private label accounts for 15.7 percent of sales and is growing.
  • There are some price points where the brands “do not want to play” and that’s where private label comes in.
  • Snow hardgoods less than 3 percent of sales, but “it’s very important.”
  • Juniors 11 percent of our sales.
  • Most exciting for Zumeiz is Mens and accessories which make up about 60 percent of our sales.
  • Had great success selling package deals thanks to sales teams.
  • Zumiez is now more brand unique than they have ever been.
  • Four new brands entered the Zumiez top 10 this year, three new brands moved into the top 20.
  • “Nothing is being left untouched” in Zumiez evaluation of the women’s market whether it’s product, how they sell the product, how they merchandize it in their stores. They have a complete team working on how they’re going to handle the women’s business.
  • Zumiez plans to open 25 new stores in 2010 but will if thing continue to improve they are “certainly willing to open more locations if we can strike the right deals with landlords.

Follow the jump for all the numbers and the entire release.
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SIA Denver: Highest Attendance In 6 Years

by The Editors on March 11, 2010

013010N  22According to the SnowSports Industries America trade organization the SIA Denver Show held January 28-31, 2010 had the highest attendance rate of the last six shows. They say the four-day show attracted 18,932 attendees, 3,100 booths representing 845 snow sports brands, and that it featured 125 new exhibitors. We had some pre-show issues with what exactly a “new exhibitor” was but lets just say there were a lot of new companies at the show and while we didn’t see huge crowds anywhere, it was definitely better attended that we expected.

“For the first year in Denver, in the middle of a recession, we’re very happy with the attendance numbers. We were lighter in some regions but we hope they’ll come back next year after hearing all the positive experiences people had this year,” said David Ingemie, president of SIA.

We do have one question: do the attendance numbers include all the kids bussed in from Denver schools? They all had badges. . .

[Update March 12, 2010: The SIA has answered our questions regarding all the school kids at the show. Here’s what they had to say . . . “Kids from Denver schools were bussed to the Show for a special ceremony. They were a part of a Youth Summit that was held at the Show. In conjunction with the Summit, a press conference was held on Saturday, the day that you must have seen the kids on the Show floor, that took place to announce a bold initiative to get 1,000,000 kids involved in outdoor programs over the next 10 years, The Recreation Outdoor Initiative (ROI). SIA is a supporter of this initiative and any other programs that help get more people on snow.

The kids involved in the press conference were given the chance to briefly walk the Show floor to get them excited about snow sports and for some of them, their first time on snow. They were able to go skiing or snowboarding following their visit to the Show. These kids were not counted in our total numbers.]

For the rest of the press release follow the jump.
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Twitter Interview With Rome’s Shaun Dumont

by The Editors on March 11, 2010

11 Web Main Img Insd Des House Dumont

Ever wondered what it’s like to work for a real, live snowboard company designing logos, T-shirts, graphics, and even gloves? On Friday, March 12, 2010, Rome Snowboard Design Syndicate art worker Shaun Dumont will answer all those questions and more via the RomeSDS Twitter beginning at Noon Pacific Time (3 PM EST). And there will be prizes so ask a question and enter to win.

Submit your question in the “What Are You Doing?” box. End your question with a #Romedesign
Dumont will fire back his answers to your questions. All you need to do to be entered for the new 2011 Outerwear Kit, is ask a question with the #Romedesign “hashtag” in it during the designated time, and we’ll be picking a question tweeter at random and hooking them up.

Maybe we’ll log in and ask Shaun who his biggest graphic design inspiration is. Or you can do that for us.

[Link: Rome SDS]

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Drew Brophy x Palisades Skateboards

by The Editors on March 11, 2010

Palisades-Skate-Decks-Artwork-C-2010-Drew-BrophyPalisades Skateboards has lined up paint-pen artist Drew Brophy to design five new longboards for the Costa Mesa, California based company.

“We are very excited to be working with Drew,” Said Kurt Hurley, National Sales Manager in charge of Palisades, “he has a proven track record in this industry, his art connects with people and it sells.” . . . “As a grom, I remember making my first skateboard out of scrap wood and I had a blast riding it,” Said Brophy, “Never in my wildest dreams did I think I’d be designing graphics for such a wide variety of boards like I am for Palisades. It makes me smile to think of the things people will be doing on them.”

We all need longboards every once in a while. . . right? Follow the jump for all the details. [click to continue…]

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