Fried chicken restauranteer Tony Hawk is reportedly putting some of his investment cash into a new MMA league called Global League, which is funded by a $60 million war chest, according to a story on Bloody Elbow.
“We are building something authentic, something that belongs to the athletes and to the fans who live and breathe this sport,” Scott Coker said. “I’ve spent nearly two years developing this concept, and I’m thankful to Peter, all of our investors and the team we’re putting together.”
With the UFC throwing fists on the White House lawn, what better time to get in on some modern, visceral gladiator action. Beat their ass. Make some cash.
A Kelly Slater affiliated Austin, Texas wave pool development appears to have hit a snag recently as seven contractors have filed $4.6 million in liens against the project, according to a story in The Austin American Statesman.
Publicly available filings indicate seven companies claim they were not paid for work completed in late 2025 and early 2026. . . That work includes water treatment, plumbing and control systems, HVAC systems, aquatic filtration materials and equipment, engineering, concrete, sand and rock, among other items. . . The claims come as the project’s ownership group, Austin Surf Club Venture LP, confirmed to the American-Statesman that construction work is pausing for now.
The project is a redevelopment of a previous wave pool failure, NLand Surf Park which closed in 2016 due to reported regulatory issues. The new development was said to feature muli-million dollar homes around the wave and has reportedly attracted purchases from Tony Hawk, Drew Brees, and Matthew McConaughey.
Is living by the actual ocean so hard? We never will understand much of the whole wave pool business model, but stay tuned as we continue to stumble along.
Skateboarding street goat Nyjah Huston is launching a new “personal care” line of products called Out There, according to a story on NewBeauty.com.
The aluminum-free lineup is powered by odor-eating probiotic enzymes for up to 48 hours of protection and formulated without parabens, phthalates, sulfates, dyes or aerosols. Debuting products include Clean Body Deo Spray, Clean Body Def Spray and Hydrating Body Wash, all offered in gender-neutral scents like Japanese Shiso, Tonka Amber, Bergamot Wood and Santal Vetiver. With vegan, cruelty-free formulas and recyclable packaging, Huston’s latest venture is built on a simple idea: When you feel good in your body, you’re more likely to get outside and live fully.
Surf appears to be taking another turn on the catwalk as Louie Vuitton creative director Pharrell decides it’s time to head back to the beach, according to a story on Luxury Launches.
After nailing the luxury segment for luggage, handbags, apparel, and accessories, Louis Vuitton is now giving the world a teaser of surf gear. There is no official launch or over-the-top declaration yet, but the 150-year-old maison may already be the reason your surf fins suddenly look sassy. The glorification of the surf kit continues with a wetsuit that features LV embroidery.
Two words come to mind in no particular order: shark and jump. Then again, that Louie fin would be fire on the Catch Surf. . . .
Sean Mortimer and Tony Hawk will discuss and sign Sean’s new book “Misfit: A Survival Guide” in Del Mar, CA tonight (January 20, 2026) sponsored by Camino Books. Craig Stecyk says this about the book:
“Misfit is loaded with unconventional wisdom rendered from genuine societal outsiders. Mortimer delivers a tome that is a highly motivational must read. Herein are revealed the specifications for unbounded revolution.”
Jim Jannard, action sporting’s first billionaire founder of Oakley and Red, recently sold his last piece of Hanalei Bay for $32.25 million, according to a story in Pacific Business News.
An entity owned by James Jannard, the founder of Oakley Inc. eyewear, sold the last of his four beachfront homes on Kauai’s North Shore last week for $32.25 million, which was just under the combined sale price of the other three properties which was $36.75 million, according to public records.
According to the story, the buyer of the property is “Extra Time LLC, according to public records, but the listed San Francisco address is linked to Iconiq Capital, a global investment firm whose clients reportedly include Mark Zuckerberg, Sheryl Sandberg, Dustin Moskovitz, Reid Hoffman, Tom Hanks, Rita Wilson, Justin Timberlake, Ryan Reynolds” et al.
It’s official. Kelly Slater has topped Hulk Hogan, Buzz Aldrin, and model Kate Upton as the favorite celebrity of Brevard County Florida according to the readers of Florida Today.
A one-time underwear model for Versace, Slater has graced the cover of many magazines and was once named one of the “100 Most Beautiful People in the World” by People magazine. He’s also appeared in several commercials and TV shows including “Baywatch.”
Congrats, Kelly. Your home town still loves you more than they love that Gawker killer Hulk Hogan. . . RIP.
So, Tony Hawk’s 900 garage sale auction hosted at Julien’s Actions closed on September 23, 2025, and wow, did it bring in a ton of cash. The unofficial total (we added it up with Gemini’s help) was $1,759,290.00 for 99 items. Tony says “a portion” of the proceeds from this sale will go to The Skatepark Project so win-win all around.
Some highlights from the sale:
The 900 Board: $1,152,000
The 900 Helmet: $115,200
The 900 Adio Shoes (worn out): $64,000
The Sweaty 900 Kneepads: $57,600
Del Mar Skatepark Staff Shirt (our favorite item): $896
Signed Frosted Flakes Cereal Box: $512
Nixon Skateboard Watch: $5,120
Tony’s Richmond Skate Ranch ID Card: $2,880
So, the big question: who paid $1.15 million for a skateboard? Any guesses?
It also has come to our attention that when it comes to selling off old junk celebrity pays!. Mr. Hawk is a little ahead of us on our lifetime action sporting eBay sales, but we still have time. We have yet to tap into our complete Big Brother Magazine collection, nor our original set of Skateboarder Magazine from Volume 2 through Action Now. Maybe we should check with Julien first. . .
Sabrina Carpenter goes towing behind a truck and somehow survives. You probably won’t, so please don’t try it. Shame on you Sabrina for setting such a terrible example for today’s rolling youth. You should know better. Of all the things. . .