In more bad news for the action mall fashion retailer PacSun’s stock reportedly crossed its 52-week low today as it dropped to $2.90 a share, according to a story on The Street. But that’s not all:
TheStreet Ratings rates Pacific Sunwear as a sell. The company’s weaknesses can be seen in multiple areas, such as its disappointing return on equity, poor profit margins, weak operating cash flow, generally disappointing historical performance in the stock itself and deteriorating net income.
Doesn’t exactly sound like a vote of confidence, does it?
Big wave surfing pioneer Jeff Clark and his ex-wife Katherine Kelly Clark both want the permit that would allow them to hold a big wave surf contest at Mavericks, according to a story in the Mercury News.
On Wednesday night, the San Mateo County Harbor Commission dismissed an application to run the competition by Katherine Kelly Clark and her group, Mavericks Family LLC, after it emerged that the group had accidentally applied under a different name, Mavericks Community LLC, which was not registered as a corporation in the state of California. . . Then Jeff Clark stood up and — unexpectedly — told the commission that he, too, wants to hold a Mavericks surf competition next winter in Half Moon Bay. “There is clearly a lack of experience in business management and large-scale event planning,” he told the commissioners in a not-too-subtle dig at his ex-wife. “I would like to propose another choice.”
What a perfect place to air out personal grievances. Click the link for the rest of a story that will likely get even messier in the coming months.
Nixon has teamed up with theBeastie Boys for a new limited edition line of Swatches watches with some of the proceeds going to benefit WKCR-FM, Columbia University’s non-commercial student-run radio station.
Four watches were created for the collection and are available in red, white, green and blue. The watches come in a maritime themed package, which is unlike anything the Nixon line has ever seen before, and feature an image of Mike D along with a special message from him on both the watchband and case. As lifelong lovers of everything skate, snow and surf, not to mention style icons in their own right, it is fitting for Nixon to have MCA, Ad Rock and Mike D create a unique interpretation of Nixon’s Time Teller watch. Due to the limited nature of this collection, once these watches are sold out, they are gone forever.
Beastie Boys, nautical flavor, and a cause all mixed into one? Now that’s marketing. Follow the jump for more watchy details. [click to continue…]
Strangely, the New York Times headlined a story today Nike Tries to Enter the Niche Sports It Has Missed Missed? Seems, no one has mentioned to the old gray lady that Nike SB already owns the core skate market (and that’s not even counting Converse). Aside from a few people who still rock Vans most skaters don’t want to wear anything else. This hasn’t, however, stopped the Portland footwear giant from pushing on with a new, huge, advertising campaign that launches today called The Chosen. It’s reportedly the first time Nike has used action sports athletes in a major Just Do It, campaign.
The new campaign, called “The Chosen,” is Nike’s largest effort at moving into action sports, and will feature athletes like the skateboarder Paul Rodriguez (or P-Rod), the surfer Laura Enever and the snowboarder Danny Kass. . . “When we looked at action sports, we saw a unique consumer segment that was underserved in terms of product innovation,” Mark G. Parker, Nike’s chief executive and president, said at a shareholder meeting in May.
Nike’s The Chosen commercials premiere today on facebook at 4 PM PDT/ 7 PM PDT. Click here for skateboarding, here for surf, and here for snowboarding. The truth is, Nike really isn’t “trying” anymore in action sports. They’re just doing it. And yes, it took them a long, long time to figure it out, but now that they have . . . well, we all know the rest of that story.
This Red Fang video for their song Wires goes a little way toward answering the question: wonder what Whitey McConnaughy and Chris Coyle have been up to lately. Plus, it kicks some GM ass.
Aaron “Jaws” Homoki has been one of our favorite skaters since we watched him messing around on Bob Burnquist’s Mega ramp quarterpipe back in 2008. Then there was his parking garage bomb drop, and now this 20 set that could be the biggest ollie ever. At least that’s what Thrasher Magazine is saying on their July 2011 cover.
Beginning tomorrow (June 2, 2011) the Frends ™ are getting together for their 2nd Annual Frendly Gathering, a three-day camping, snowboarding, and music festival at Crowley Lake Campgrounds, on the Eastern slope of the Sierra Nevada Range. According to reports there will be a “corn-hole tournament,” swimming, jamming, snowboarding and whatnot.
Mammoth Mountain will be hosting the giant slalom, presented by Amp & Mountain Dew and old school highway halfpipe competitions, sponsored by Burton, at Chair 4 on Friday and Saturday. On Sunday a skate jam will be held at the Brothers Skatepark. Prizes will be awarded to who ever we feel like giving awards to. . . Thursday and Friday night music will be brought to you by DJ Modsun, DJ Pat Brown and B-Rolla and a live musical performance by the one and only Led Zepplica (the sickest Zepplin cover band), presented by Nike will be held Saturday night at Crowley Lake Campground.
Obviously, with sponsors like Mammoth Mountain, Nike, Dragon, Burton, Nixon, Billabong, and Mountain Dew, it’s not exactly a low-down roots event, but hey, it sounds like fun and the kids have to get paid right? Follow the jump for more info. [click to continue…]
Chi Fong (a.k.a “Frankie”) Leong’s winning design focuses on the emotional moment when the SWATCH TTR World Tour Champion takes the prized trophy in hand. The design makes use of thermochromatic heat-sensitive paint to reveal the trophy-winner’s own handprint on the trophy: the heat of the winner’s hand causes the trophy to change colour, revealing the handprint offset in white against the black trophy. When the trophy cools, the handprint disappears and the trophy becomes entirely black once again.
How’s that for high concept? Eurolandia snowboarding certainly is keeping things swanky. Make some noise for the wo, wo, wo, wo, world champ indeed!
Dancing on Australian TV has got to be one of the most intense things Mark Occhilupo has ever done. But doing obviously isn’t the same as succeeding, and thanks to low scores he has been cut from the show.
“I had such a good time all the other celebrities were so nice. I made a lot of good friends and Jad was all time,” Occy said. “I had a ball. I want to thank everyone for supporting me through this ride. It’s been fun. It’s not for everyone, but I had a ball. I’ll get back to surfing.”
Will Occy continue dancing after this experience. “No, way,” he said.
After a flurry of Twitter messages, blog posts, and facebook messages yesterday, the sad news is official. Jonas Bevacqua, the 34-year-old co-founder of action fashion label LRG, was found dead in his Laguna Beach, California home on Monday, May 31, 2011, according to a story in the Orange County Register.
The cause of death for the well-known urban-style clothing designer has not yet been determined, Supervising Deputy Coroner Kelly Keyes said. The Laguna Beach Police Department did not provide details but said that the death does not appear to be suspicious.
Our thoughts are with his family and friends specifically his fiancé and son. Follow the jump for an official statement from LRG’s CEO Robert Wright and CFO Charlie Moothart. [click to continue…]