As a little reminder from Boardworld and Olliepop Films, if it’s summer in the Northern Hemisphere, it must be wintering up in the Southern. Well, at least a little bit. It’s always fun watching someone else ride the white ribbon of death, especially in July. Oi Mate.
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Would we wear these? No. But you might. And for someone into Hawaiiana, this very well could be the coolest 5-panel volleyball cap ever. And, it’s only (only?) $36.00 on Hufworldwide.com. Surf’s up, bro.
[Link: HUF]
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Supra Footwear is finally setting up some shoes that rad dads can buy for their kids. And it’s about time.
The four styles presented at the launch—Skytop, Vaider, Cuban, and Weston—are available in a full range of kids’ sizes (11-6). The first three styles are well known to SUPRA fans, as they’re the favorite footwear of some of the world’s top athletes and celebrities and have graced the pages of magazines and appeared on red carpets the world over, but the final style, the Weston, was created exclusively for kids.
We always figured the Skytop would sell better in kids sizes anyway. The shoes are available for purchase right now at Supra retailers and online. Follow the jump for the official word. [click to continue…]
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Not sure if you’re up for an art overdose this morning? You might want to back off on this collaboration between Desillusion Magazine, Raen Optics, and RVCA. It is titled This Is Alex and it’s a profile of Alex Knost. Here’s what they say:
Hailing from Costa Mesa, California, Alex Knost certainly stands out of the crowd; a worthy heir to a surf culture that’s made up of pioneers, and numerous creative artists. After having followed in the footsteps of his spiritual big brother, Joel Tudor, Alex became in turn one of the best long boarders in the world, paddling his way to the front of the scene, in a counter culture that we thought was drowning under the waves of an extremely lucrative economy- surf industry. Almost uncatchable, the man flits like a butterfly from one art to the next (from photography to video, board shapes to music) trying to, like he says “lose himself in anything he does, hoping to exceed the limits that society has set him”.
See what we mean about the art overdose? Either way, it’s quality video work and Knost is a compelling subject.
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Ambsn’s new Holiday 2012 lookbook features a tent camper and his long, dusty hike to the beach. Along the way his clothes magically switch up at every turn. It’s almost like they planned it that way just so they could show off all their new clothes.
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David Duval apparently won the British Open Golf Championship in 2001 and though we don’t follow golf at all, someone alerted us to the fact that while Duval is in Lytham St. Annes for this year’s event he’s been rocking a Burton hat. Though we’re wondering if wearing a Burton hat while discussing all his injuries is such a good idea. Here’s what he said today, according to a story on Golf Digest:
“Yesterday I hit three or four shots that almost put me down,” he said. “I’ve worked my tail off. Unfortunately for me I’ve had multiple nagging little injuries. I’ve had tendinitis in both shoulders; I’ve got it in my elbows; I have bone bruises in my knees right now; I have a back problem that’s well-documented; had tendinitis in my wrist; I’ve had vertigo. Is that it?”
The big question is: is David just doing it as a favor to his friend Jake, or is Burton looking again at new ways to unseasonlize their brand?
[Link: Golf Digest]
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At the 2012 US Open of Surfing in Huntington Beach, California Converse will present their fourth Coastal Carnage pro/am skateboarding competition Friday August 3 through Finals on Sunday August 5.
As in years past, Converse Coastal Carnage will be a jam format consisting of 10 qualifying rounds with four riders skating against each other at the same time. As an invite-only, pro/am event, Converse Coastal Carnage combines experienced professionals like U.S. Converse Skateboarding Ambassadors Mike Anderson, Sammy Baca and last year’s Converse Coastal Carnage winner Tom Remillard competing against a wave of fresh new talent including Converse Skateboarding Ambassador Kalani David. Also competing in skateboarding activations on the beach is Converse Skateboarding Ambassador Nick Trapasso.
For the official word follow the jump or click here for our coverage of previous events. [click to continue…]
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We’re always suckers for a clever advertising hook and director Nicholaus Goossen nails it with his This Never Gets Old commercial for Osiris Shoes.
“In conceptualizing the POV concept the goal was to create a commercial that in 30/60 seconds captures all facets of youth lifestyle through action sports, art and music with subtle cameos of Osiris riders, but then tricks the mind and influences viewers to share and push it viral,” said Brian Reid, Osiris Co-Founder/CCO. “Working with Goossen and Futuristic Films for our second big campaign was a fun challenge and our most creative commercial to date.”
The spot, which features Corey Duffel, PLG, Kellen James, Lindsay Perry, Dirt Nasty and Risk, will be airing on MTV and Fuel starting today. If you haven’t already seen it, we guarantee it was force a giggle. Follow the jump for the official word.
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Agenda NYC officially opened their doors to buyers and the press at 9 AM yesterday morning (July 16, 2012). Located inside the hardwood-floored, loft-windowed 82 Mercer space, Agenda is in the heart of Soho and only a short walk away from Supreme, the Burton Store, Saturday’s NYC and the many style boutiques that have made the neighborhood famous.
We’re still trying to process it all, but for a quick look at the space, the show, and the people who are attending click here for a complete photo gallery.
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The Ellington, released today (July 16, 2012) by Supra, is featured in this edit shot entirely in New York City.
The technical features of the Ellington begin with the lightweight, full length SUPRAFOAM midsole that is thicker in the heel for impact protection and thinner at the toe for better board feel. It rests upon a rubber outsole with sidewalls in the toe and ollie area. The mid top collar, as well as the molded, internal ankle pods provide support and a snug, comfortable fit while retaining movement. A SUPRAFOAM footbed, with mesh sock liner, gives comfort and impact protection. The herring bone pattern in the sole’s high friction areas supplies superior grip.
Erik Ellington seems right proud of his new kicks:
“I think this shoe is a good combination of something that is functional, and it protects your feet, and it looks good,” Erik said. “I tried to incorporate all those things and I think we came out with a really good shoe. I’ve been with SUPRA since the beginning, in 2006, and I’m stoked to release my sixth shoe, the SUPRA Ellington.”
The Ellington retails for $85 and is available online and wherever Supra shoes are sold. Follow the jump for the official details and photo. [click to continue…]
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