Surfing

Billabong Looking To Buy Rip Curl

by The Editors on October 30, 2017

Maybe someone who understands how business works can explain why Billabong, the company that ran itself onto the rocks after paying way to much for way too many smaller companies would now, after beginning to claw their way back to open ocean, look at picking up Rip Curl, and an online retailer (Surfstitch) which they have already bought and sold once, according to a story in The Australian.

Anyone have any theories? Increased sales? Independent online retail looking up? Eliminate a competitor? Give money to their friends and former business associates?

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Ziff’s Next Surf Pond: Palm Beach

by The Editors on October 30, 2017

Billionaire Dirk Ziff, who left his position on the board of The Weinstein Company earlier this month, appears to be planning a second of his wave ponds in Florida, according to a story in the Palm Beach Post. 

Palm Beach County commissioners on Thursday unanimously approved zoning for a wave park planned by . . .  billionaire Dirk Ziff.

Ziff, the co-owner of a certain privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport), already owns one surf pond in Lemoore, California. Ziff was at the commissioners meeting, however he reportedly didn’t comment on the pond, the construction plans, or anything else.

[Link: Palm Beach Post]

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Jose Cuervo: Corpo Surfing’s New Best Friend

by The Editors on October 25, 2017

Nothing puts the stamp of quality on a sporting entertainment property like a good old hard alcohol sponsorship. And that’s what a certain privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport) is doing with Jose Cuervo, according to a story on SportsProMedia.

Under the deal, which covers the remainder of this year, Jose Cuervo’s Tradicional brand will be aligned with two upcoming contests: next month’s season-ending Maui Women’s Pro, and the Billabong Pipe Masters, the final stop on the men’s Championship Tour, in December. . . “The partnership between the WSL and Jose Cuervo Tradicional is a great fit culturally,” said Beth Greve, the WSL’s chief commercial officer. “The WSL is thrilled to work with such a prestigious and famous brand, and one that has been endemic to beach culture for almost 40 years.”

Epidemic to beach culture indeed. 

[Link: SportsProMedia]

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Volcom Is The Anchor

by The Editors on October 25, 2017

Sometimes it’s hard to be a punk rock fashion line in the grand house of Gucci. Try though they might it seems that Volcom just can’t live up to the expectations of its parent Kering, according to a story on SBGmedia.

Kering reported revenues in its Sport & Lifestyle segment grew 15.9 percent on a currency-neutral basis as a 17.3 percent jump at Puma offset a decline at Volcom. . . Volcom’s performance continued to be hampered by the challenges faced by specialist distributors in the US.”

Yes, blame it on the “specialist distributors.”

[Link: SBGmedia]

 

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Mick and the Boys Get All Beered Up

by The Editors on October 24, 2017

Beer rules. There’s nothing better than hanging with the mates pounding beer after beer after beer. The buzz comes on. The talk gets loud, ya fecking kint. Beer spittle spackles your faces, and what you’re saying becomes the single most important concept in the universe, “No, no, wait, listen, shut up. . . ya, keeding?” Oh, yeah. Beer truly is the nectar of the gods. But the sad thing about beer is that with all this upside there just aren’t enough craft breweries, especially in Australia.

Well, luckily Mick Fanning, Stirling Howland, Joel Parkinson, Bede Durbidge, Josh Kerr, Anthony MacDonald and Sean Ronan are here to right that wrong with Balter Brewing Company, according to a story on Nine.com.au.

“I’m proud of our team,” says Fanning. “Of the founders, four of us surf for a living and the other three are amazing at business – whether it be operations, marketing and branding or most importantly, the beer.” . . . Despite the big names associated with the brewery, both Fanning and Howland stress that Balter is bigger than any individual. “It was always about Balter and making the best beer we possibly could,” says Fanning. “From the beginning it was never about any of us boys.” 

Nope. Not about the boys, just about the beer — the best beer ever. 

[Link: Nine.com.au]

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Vans Saves VF Corp Again

by The Editors on October 23, 2017

Vans’ parent company VF Corp announced a 23 percent drop in profits year over year, however, sales for the third quarter were actually up and they have Vans to thanks, according to a story on Footwear News.

Vans — which continues to reap rewards from booming street-culture trends as well as a larger shift, by teens and young adults, away from “mainstream” brands — was responsible for a significant share of that growth, according to the company. . . VF said its Q3 gains were driven by broad-based strength across its international and direct-to-consumer platforms and Outdoor & Action Sports coalition — but most notably the Vans brand and workwear businesses.

Makes sense. Who wears anything but Vans?

[Link: Footwear News]

 

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Vans Throws A Huge Open House Party

by The Editors on October 13, 2017

On Thursday, October 12, 2017 Vans invited a large crew of skateboarders, surfers, snowboarders, BMXers, artists, musicians, and street culture and action sports industry heads to the grand opening (aka Homecoming) of their new World Headquarters in Costa Mesa, California.

In his welcome to the gathered masses Vans Global Brand President Doug Palladini said this building is more than an office. It is a new home. It is also a step into the future for the iconic footwear brand.

“We’ve had a lot of interesting offices,” Palladini says. “They’ve always been in factories, parts of distribution centers, or leased tiltup buildings, but we’ve never had a place that we could call our own. It is such and honor to have you here to help us celebrate what is really the first truly Vans building we’ve ever had.

“There are 525 people who work in this building,” he continued. “But as our global headquarters we represent more than 10,000 Vans employees who work on our brand all over the world. We have stores and offices in 85 countries around the world and they can all look at this place and consider it their home.

“But it’s not just our employees who are family here. We’re also proud to welcome those who represent the thousands of athletes, the artists, the musicians, and the street culture leaders who make up our extended family. Those who inspire us by bringing their own form of creative expression to life every day with everything they do. So thank you to everyone from our extended family who is here today as well.

“The final thing I want to say before I introduce the person you’re all here to see is that while this building and it’s surrounding space may represent the incredible success that our brand has enjoyed to date, it by no means means that we’re done. In fact, we’re just getting started.  We’re just starting to understand everything that Vans can be. No matter what we are we are going to remain committed to being a family business.

Word. For a photo gallery of a few of the people and places we saw (but didn’t have time to write up), please click the link.

 

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Taylor Steele’s Proximity On Outside TV

by The Editors on October 10, 2017

Surf filmmaking legend Taylor Steele has a new TV show streaming on Outside TV. The eight episode show A Life In Proximity features the stories behind the creation of his latest film Proximity. Nice tie-in, right?

“With talent so stacked on a project like Proximity, and so many intense locations explored, it’s almost impossible to showcase every highlight in the confines of one film. With the ‘A Life in Proximity’ series, we can take viewers further into these incredible trips and show meaningful moments that we just didn’t have room for with the original release,” says producer Taylor Steele.

For details on all the technological hoops you’ll have to jump through to watch this series please follow the jump.

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Surf Industry Raises Funds For Puerto Rico

by The Editors on October 3, 2017

Led by the SIMA Humanitarian Fund, the surf industry is coming together to help the victims of both Hurricane Irma and Maria in Puerto Rico. All funds will be routed to Waves For Water, who is on the ground in Puerto Rico working to secure access to clean drinking water in the most impacted and neglected areas of the U.S. Territory.

“Surf culture and the surf industry have a long history with Puerto Rico, starting with the fourth World Surfing Championships held there in 1968,” said Dylan Slater, President of the SIMA Humanitarian Fund. “The people, the surfing community and the surfing industry has been significantly impacted by these storms, and we feel an obligation to do what we can to help them get back on their feet.”

If you’d like to help, click here. For all the details, please follow the jump.

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Juice Magazine #75 Out Now

by The Editors on September 28, 2017

Lately, we’ve been right on the verge of loving print again. It’s been a while. We’re waiting for the last two three corporate action sports magazines to either shut down or get sold off and then it will be time to fire up the newsprint romance once again. Until then, check out the latest issue of Juice.

Juice Magazine’s Surf Skate Style 75th Edition is rolling out worldwide at 148 pages deep with 100+ interviews, and features Dogtown skate legend and style master, Scott Oster, on the cover, captured by internationally celebrated photographer, Arto Saari, in tribute to the timeless tradition of Surf Skate Style.

These pages might even get your fingers dirty. Remember that? For the official word from Juice, please follow the jump. And if you’d like to subscribe, click here.

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