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Entertainment Company Hires Executive

by The Editors on October 8, 2018

A certain privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport) announced today the hiring of former Oprah Winfrey Network President Erik Logan as their new president of content, media and studios. The Hollywood Reporter has gone so far as calling it a “shakeup at OWN.”

There’s no doubt this guy’s CV is stacked. Take a look:

[Logan] led OWN’s turnaround from 2011 and has positioned the company today as the #1 cable network in its target demographic with 5 of the top 20 shows in scripted cable programs for women ages 25-54, more than any other cable network. Before OWN, Logan was Executive Vice President, programming and broadcast operations for XM Satellite Radio, where he helped build the subscriber base to over nine million subscribers, negotiated partnerships, and managed day-to-day relationships with major content providers including Major League Baseball, PGA Tour, CNN, Clear Channel Communications and Fox News. Prior to joining XM, Logan also served as President of Programming for Citadel Broadcasting, and served for over a decade at CBS/Infinity Broadcasting in a variety of roles, including Vice President of programming.

We’re worn-out just reading his bio. Think of how good Erik is at going to meetings? Can’t say this company isn’t hiring the best people they can find.

In addition to his deep biz crew, Logan is also described as an “avid waterman,” co-founder of Shred & Speed, LLC Infinity SUP, and co-owner in Nikau Kai Surf Shop in Manhattan Beach, California. Guess that means he knows which way his fins go.

We’ll just have to wait and see if Logan can find an audience or if he’ll have to branch out into something other than surfing if they really want to maximize their ROI. Maybe live SUP events or even scripted cable programs for women ages 25-54? Logan starts his new job in January 2019. 

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Gender Equal Prize Money For Pro Surfers

by The Editors on September 5, 2018

A privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport) announced today that they will be equalizing prize money for men and women who perform in their content productions during the 2019 season.

The CEO of said company (who identifies as female) thinks this is a pretty big deal:

“This is a huge step forward in our long-planned strategy to elevate women’s surfing and we are thrilled to make this commitment as we reveal our new 2019 schedule,” she says. “This is the latest in a series of actions the League has undertaken to showcase our female athletes, from competing on the same quality waves as the men, to better locations, and increased investment and support.”  

Good on ya girls. Just what those prize purses will be has apparently not been announced. Either way, it’s time to get out there and snag some of this money while the content production company still has some.

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Margaret River Cancelled By Sharks

by The Editors on April 18, 2018

A certain privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport) has reportedly shut down their production at Western Australia’s Margaret River due to sharks.

Following two separate incidents that occurred at nearby Gracetown on Monday, April 16, approximately 6 kms away from primary competition site at Main Break, the [company] actioned safety protocols and met with a variety of stakeholders for feedback over the past 48 hours before making the decision to cancel the event.

So, guess that’s one’s over. Seems this whole surfing content production business would be much more profitable if they’d simply shoot it TV style on a sound stage somewhere. They could shot a whole season in three weeks and then distribute it online over the year.

If only there were a TV production facility that had perfect waves and no sharks. . . wait, doesn’t Kelly Slater have a ranch somewhere that could accommodate this kind of production schedule? Think of it — surfers would no longer have to travel the world all year. They could stay in one place, get their work done in one month, and then spend the rest of the year free surfing at home. People who wanted to watch them surf could travel to the ranch, buy tickets and watch. Kelly’s ranch could become the Branson, Missouri of surfing. If only. . . 

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Kelly Slater Likes Beer Money

by The Editors on February 1, 2018

Health-minded, recently vegan, seemingly ageless, best-surfer-of-all-time Kelly Slater is reportedly appearing in an advertisement for a major label beer brand that will run during the 2018 Super Bowl (a previously popular televised event where beer ads are separated by footage of large men repeatedly crashing into each other while trying to move a ball across a lawn).

We’re speculating that he’s appearing in the ad (which also includes sporting stars that we didn’t recognize) as part of a sales play to get said beer company to sponsor events produced by a privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport) that Mr. Slater is involved with.  But we have no knowledge of any such deals. What we did find entertaining was Mr. Slater rationalizing his appearance in the ad when questioned about it on Surfer.com.

I think everyone knows I don’t drink a lot, but I don’t mind a beer here and there, especially after a long day of surfing.. . . When somebody stands for something, people expect everything to perfectly align in that direction at all times. But I once drank a beer in a barrel in Tahiti in a heat. So I think people do understand that I have a beer from time to time. It’s just something culturally that goes along with the celebration of a win or competition or a long day doing something. Obviously anything done in excess is not a good thing, but I think a beer goes along with celebration.

And there it is. Kelly likes beer just enough to be in a commercial.

[Link: Surfer.com]

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Facebook Likes WCT Exclusive for 2018

by The Editors on January 25, 2018

Wanna watch Gabriel Medina (above) go after current world champion 2 John Florence next year on that surf series operated by a privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport)? According to a story on Forbes.com you’ll have to do it on Facebook, because the days of watching the feed on the company’s website (and then airplaying it your TV) are over thanks to a payment of an estimated $30 million from Facebook for exclusive rights.

Facebook had non-exclusive rights to live WSL events last year with the competitions also broadcast on the WSL’s website and mobile app. Nearly 14 million people watched a World Surf League event on Facebook in 2017. “The exclusivity of this deal will elevate the profile surfing and the WSL have within the Facebook platform,” says Sophie Goldschmidt, WSL CEO.

Thrity-million dollars is a nice chunk for a business that has most likely been losing large sums of money each year since buying the tour. But we can say this, we watched a couple events last season, now if they’re only available on Facebook.com we won’t watch any and we don’t think we’re alone. So long pro surf tour. . . 

[Link: Forbes]

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ISA and That Surf Tour Unified On Olympics

by The Editors on December 20, 2017

The International Surfing Association (ISA) today announced an agreement with a certain privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport) on the qualification principles for surfing in the Olympics Games Tokyo 2020.

In principle, the agreement will see up to 18 of the 40 places at the Games reserved for WSL Championship Tour (CT) surfers (10 men and eight women), with the remaining 22 places determined at the 2019 and 2020 ISA World Surfing Games, the 2019 Pan American Games in Lima, and a single slot (each for men and women) for the host nation (Japan).. . With the support of the WSL, the ISA eligibility rules for Olympic participation will require surfers to make themselves available for their national teams to compete in the ISA World Surfing Games in 2019 and 2020 and, if selected by their National Federation, to participate.

A little less that half the surfers will come from theSounds like a nice compromise. For the official word, from the two organizations, please follow the jump.

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Ziff’s Next Surf Pond: Palm Beach

by The Editors on October 30, 2017

Billionaire Dirk Ziff, who left his position on the board of The Weinstein Company earlier this month, appears to be planning a second of his wave ponds in Florida, according to a story in the Palm Beach Post

Palm Beach County commissioners on Thursday unanimously approved zoning for a wave park planned by . . .  billionaire Dirk Ziff.

Ziff, the co-owner of a certain privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport), already owns one surf pond in Lemoore, California. Ziff was at the commissioners meeting, however he reportedly didn’t comment on the pond, the construction plans, or anything else.

[Link: Palm Beach Post]

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Jose Cuervo: Corpo Surfing’s New Best Friend

by The Editors on October 25, 2017

Nothing puts the stamp of quality on a sporting entertainment property like a good old hard alcohol sponsorship. And that’s what a certain privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport) is doing with Jose Cuervo, according to a story on SportsProMedia.

Under the deal, which covers the remainder of this year, Jose Cuervo’s Tradicional brand will be aligned with two upcoming contests: next month’s season-ending Maui Women’s Pro, and the Billabong Pipe Masters, the final stop on the men’s Championship Tour, in December. . . “The partnership between the WSL and Jose Cuervo Tradicional is a great fit culturally,” said Beth Greve, the WSL’s chief commercial officer. “The WSL is thrilled to work with such a prestigious and famous brand, and one that has been endemic to beach culture for almost 40 years.”

Epidemic to beach culture indeed. 

[Link: SportsProMedia]

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Jeep Apparently Still Follows Pro Surfing

by The Editors on September 8, 2017

Seems that the marketing people from Jeep are still paying attention to events produced by a certain privately owned entertainment company specializing in event and online streamed content production even if the rest of us have given up. Jeep has reportedly signed “a long-term renewal and expansion of their global partnership” with said privately owned entertainment company. This is a good reminder that these deals have less to do with real audience than with how well event sales people are at mirage marketing. (Side note: today is a lay day for the Trestles surf content production event.)

For the official word from the privately owned entertainment company behind the Jeep deal, please follow the jump.

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Surf Event Production Company CEO Leaving

by The Editors on January 12, 2017

The CEO of a privately owned entertainment company specializing in event and online streamed content production (mostly surfing sport) announced yesterday (Wednesday, January 11, 2017) that he is leaving the company that he helped create.

“It has always been my intention to pass the baton to someone at the right time to lead the next phase of what we have all created,” he said. “I believe that time is now. With the acquisition of the Kelly Slater Wave Company, we are at a remarkable inflection point in the League’s history and we are ready for a new leader who can guide the organization to even greater accomplishments.”

We did not have high hopes for the organization when it began, however, it has done an amazing job of packaging and presenting pro surfing to the global audience. We still believe the global audience which they are selling sponsorship against is much smaller than their business (and their high production values) can viably support, but they have survived for five years and likely will keep going as long as their current interim CEO wants to.

As we have mentioned before, this CEO appears to have a knack for leaving companies just before they implode. This could be because he’s such a great leader that the companies are unable to survive without him, or maybe it’s  a sixth sense for getting out just in time. Either way, it will be sad to see him go — especially for those who enjoyed making fun of him.

For the official exit message from the CEO, please follow the jump.

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