by The Editors on March 10, 2008

He’s a great guy and a great story and it seems that USA Today, just can’t get enough of skateboarding’s chairman of the board Tony Hawk. And Tony seems ever ready to do answer all the same old questions.
Hawk, like Tiger Woods and Michael Jordan, belongs to that rare breed of athlete-entrepreneurs whose names and brands have transcended their sports and become mainstream icons in the popular culture.
He is definitely a work-a-holic who keeps his empire rolling.
[Link: USA Today]
by The Editors on March 7, 2008
Quiksilver has not been having a great first quarter. Though their total revenue is up 14% over first quarter 2007, they are down nearly $20 million in profits compared to last year:
Consolidated income from continuing operations for the first quarter of fiscal 2008 was a loss of $14.7 million, or $0.12 per share, compared to income of $6.8 million, or $0.05 per share, for the first quarter of fiscal 2007. . . . Robert B. McKnight, Jr., Chairman of the Board, Chief Executive Officer and President of Quiksilver, Inc., commented, “Although we are not satisfied with our financial results in general, we are pleased that our core apparel and footwear operations enabled us to partially offset the more difficult than expected results from our wintersports equipment business. As we go forward, we are energized to regain focus on our core opportunities. We are executing a variety of strategies to improve our gross margin, reduce our expense levels and generate cash flow to repay our indebtedness. We are resolved to continue to pursue strategic transactions to reduce or eliminate our exposure to our wintersports equipment business.”
[Link: MarketWatch.com]
by The Editors on March 7, 2008
by The Editors on March 6, 2008
Shred or Die is a blown out user generated content site anchored by “celebrity” skateboarder Tony Hawk and funded by Will Ferrel and his Funny or Die friends. Enough said. Full press release after the jump.
[click to continue…]
by The Editors on March 6, 2008
by The Editors on March 6, 2008
For a guy who has been way too-nice for his own good, we’re happy Chuck Barfoot is celebrating 30 year of Barfoot Snowboards. Ethan Stewart spins up an extremely cools story for the Santa Barbara Independent.
In a turn of synchronicity lost on all but the most well-versed snowboarding historians, this snowy start to 2008 was a downright poetic omen for those who know and love Chuck Barfoot. Often overlooked by the history books, repeatedly finding himself on the wrong end of busted-up business deals, and a lifelong devotee of the ride — be it by land, sea, or snow — this snow-blessed 2008 (a recent excursion found a nearly 10-foot base up Mt. Pinos way) also marks the 30th anniversary for the Santa Barbara-born Barfoot Snowboard Company — the unsung, callused hero of a snow-sliding revolution.
We haven’t forgotten you Chuck, Happy 30th. You know this just means your baby is just moving into her prime. . . right? How about an update of that old Jon Boyer Pro Model?
[Link: The Santa Barbara Independent]
by The Editors on March 6, 2008
Sure, it’s a clever way to promote women and fashion and we guess that’s why Quiksilver is doing an interesting corporate buy-in with their “artist in residence” program at a space in Los Angeles’ trendy Silver Lake. The press release explains it:
To celebrate the introduction of its new collection for women, Quiksilver has selected six independent and creative young women to be Visionaries in Residence at Quiksilver’s siteLA, a communal work and exhibition space in the Silver Lake neighborhood of Los Angeles. . . The residency program is a year-long engagement for women working in and across creative cultural fields. Like sponsored athletes, their personal passions echo the Quiksilver spirit: progressive, creative and confident. Although they have been selected for their independent projects, they share a communal workspace and together create public programs and host special events at siteLA.
Quik has already run sponsoring attractive action models into the ground, why not throw some money to people who are getting cool shit done. We’re just wondering where the reality TV show is to go along with it? Follow the jump for all the details.
[click to continue…]
by The Editors on March 6, 2008
After announcing that it’s same-store sales in February fell 2.6 percent (which doesn’t sound like a whole lot to us) Zumiez stock took a 14% plunge this morning.
The Everett company (NASDAQ: ZUMZ) said total sales increased last month to $23.1 million from $20.7 million. . . . Analysts were expecting February same-store sales to grow by 1.4 percent to 2 percent so the decline caught some by surprise. Sara Hasan at McAdams Wright Ragen in Seattle lowered her 2008 fiscal year earnings estimate from 97 cents to 92 cents, but she kept a “buy” rating on the stock.
This on the same day that Pacific Sunwear announced that it’s total sales for February increased seven percent and same-store sales for the month increased six percent. Hmmm. . .
[Link: Puget Sound Business Journal]
by The Editors on March 6, 2008
Matthew McConaughey has decided to paddle into the surf clothing business with his own line, J.K. Livin. It’s named after his personal motto: Just Keep Livin.
McConaughey’s must-haves, which will be available from his website, range from t-shirts, to swimwear, to Frisbees. . . . “It will be a one-stop shop for everything you need for the beach,” his rep told a US magazine. “There’s a perception of me as a beach guy,” the actor has previously said.
Wonder if he has the letter JKL on the tail of his personal jet above a lightening bolt?
[Link: Showbizspy]
by The Editors on March 3, 2008

Pro surfers favorite place to find a little entertainment Jet Set has announced they are opening a new office in Hawaii, you know so they can hook up the local girls.
“I always said that we were a C&H company, a little California and a little Hawaii,” Cindy said, speaking from Jet Set’s new Hawaii office in Ward Plaza where she was warmly welcomed by property manager, Joey Char. “And I am so excited to be located next door to Billabong. Jet Set has booked its models with Billabong since they first arrived in the United States from Australia.”
“It’s been our dream to open an agency in Hawaii for 15 years, but we had to wait until the time was right. Now, I’m stoked to finally paddle back into the lineup,” said Cindy, revealing the casual surfer side of her personality. Believing that the most beautiful commodity of both California and Hawaii is their people, she sees the blend as natural.
No doubt.
[Link: Jet Set Models]