Yobeat decided to go all out on their 2013 Snowboard Review. They brought in professional super heroes: the Toeside Terrors. For a little backstory, click here. Dare you not to smile just a little.
[Link: Yobeat]
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Mick Fanning pulled one out from the back seat in the finals of the 2012 Billabong Pro Tahiti as he edged Joel Parkinson 18.87 to 18.37. Parko got out early and scored is 18.37 with his first two waves. But Fanning kept his game face on and waited for his waves.
“It’s a 35 minute Final so I knew the waves were going to come,” Fanning said. “I just had to be patient. It’s Teahupo’o so it goes on and off. You can get two 10s in two minutes so I knew I just needed to keep my composure throughout the Final. Joel (Parkinson) is such an incredible surfer and he’s gotten so good out here. He raced out to an early lead and I knew I needed to focus on my own game plan. I got that good score about mid-heat and then was able to sell him when he had priority on one that didn’t pan out for him. The second wave was the one and it’s an incredible feeling to come back and get the win. I’m stoked.”
This win puts Fanning into the top spot on the ASP rankings ahead of Joel Parkinson, and 2 John Florence in third. For the official word from the ASP and complete results, follow the jump. [click to continue…]
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When Billabong reported their financial results for the year ended June 30, 2012 this week there weren’t many surprises. The company reported a $275.6 million loss, according to a story in the Business Spectator. But CEP Launa Inman is still confident.
Chief executive officer Launa Inman said that at an underlying trading level, the group remained profitable. . . “As previously flagged to the market, the group’s results have been adversely impacted by various significant and exceptional items,” Ms Inman said. . . “In recording the various significant and exceptional costs and charges, the Group has endeavoured to adopt a conservative position.” . . “The group is well on track in implementing the initiatives outlined in the previously announced strategic capital structure review and will continue to implement a number of new strategic initiatives announced today as part of Billabong’s transformation strategy.”
According to Inman’s new plan (click here to dowload) the company “will focus on simplifying the retailer’s business, leveraging its brands, expanding its online business and globalising its supply chain.” Billabong has closed 58 retails stores since February 2012 and 82 more shops are set to close this year. Ouch.
Follow the jump for the official word from Billabong. [click to continue…]
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According to a story in the New York Post some of those Youtube-sponsored video content channels that were funded with $100 million in January 2012 may be cut from the team before even finishing out the year.
“They’ll cull the herd and work with the best,” said one source who suggests YouTube execs will be deep in discussions on its original-content initiative 2.0 plan over the next few weeks — and that the ax will fall on the less popular channels before Dec. 31, The Post has learned.
Depending on what Youtube designates “less popular” it could mean some business model changes for Redbull Media House, Network A, The Ride Channel, and Alli Sports.
Let’s see how the channels have done since our last Youtube Action Channel Tote Board action channels on March 15, 2012 (remembering of course, that Transworld.TV is not a Youtube partner site).
Subs Mar Views Mar Subs Aug Views Aug Subs Inc Views Inc
Redbull 386,626 259,389,937 513,402 317,789,299 126,776 58,399,362
Alli Sports 28,240 10,134,195 47,629 16,325,205 19,389 6,191,010
Transworld TV 10,526 5,470,641 17,617 7,613,161 7,091 2,142,520
Ride Channel 32,329 4,164,433 92,663 17,309,062 60,334 13,144,629
Network A 28,320 1,951,528 64,732 7,210,656 36,412 5,259,138
Based on these numbers (taken from the header of each channel) the channels have the following average views per month and would generate the monthly revenues at the “oft quoted quality content” CPM of $20:
Monthly Views Monthly Revenue Redbull Media House 11,679,872 $233,597 Ride Channel 2,628,925 $52,578 Alli Sports 1,238,202 $24,764 Network A 1,051,828 $21,036 Transworld TV 428,504 $8,570
We don’t know what Youtube’s expectations were, but we’d guess that Redbull Media House may be in the proper revenue generation range. When you compare the revenue being generated to the $1 million Youtube fronted each channel the gaps between the become even more apparent. Redbull would earn its investment back in a little over 4 months. At the Ride Channel it would take a year-and-a-half, while at Alli Sports and Network A it will take well over three years. Depending on how Youtube is thinking that could be a long, long time.
For a clearer view on how all these channels stack up check out Ad Age’s Top Original Channels of All Time.
[Link: New York Post and Ad Age]
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The final day of the 2012 Bilalbong Pro Tahiti (August 27, 2012) is underway in firing Teahupo’o surf. Kelly Slater may be out, but Mick Fanning, C.J. Hobgood, Parko, and Gabriel Medina are already waiting in the finals to see who survives their Round 5 match-ups.
“Surf is coming through in the four-to-six foot (1.5 – 2 metro) range this morning and we’re fortunate enough to have the best conditions available for the final day,” Rich Porta, ASP International Head Judge, said. “We’ll be starting competition at 7am and will be running straight through to the Final. Good luck to all our competitors today.”
For the official word follow the jump and complete results from yesterday’s action. [click to continue…]
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We all figured this would happen and it did. Nyjah Huston took the 2012 Street League Championships over Chris Cole and Chaz Ortiz and rolled away with $200,000 more. Guess the only one surprised about the win was Nyjah.
“I definitely was not expecting to win, because when you expect to win, you lose” said 2012 Street League Champion Nyjah Huston. “All of the guy skilled it so hard today. You have to land your tricks on the spot. The pressure is on. But there is no better competition ground than Street League, we always bring our best for SLS and Rob Dyrdek.”
Follow the jump for the official word and full championship and 2012 season results. [click to continue…]
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The 2012 Billabong Pro Tahiti will run tomorrow (Sunday August 26, 2012), not because of epic surf, but due to running out of days to lay (there have been eight so far if you’re counting). But it’s not all bad news–tomorrow, there should be a swell filling in.
Surfline, official forecasters for the Billabong Pro Tahiti, are calling for [a] new SW swell . . . this medium size SW ground swell will fill in further and be strongest on tomorrow. A larger and solid south swell will build rapidly over tomorrow afternoon and continue Monday. Strong East trades prevail through the weekend, shifting more ENE/NE on Monday and easing.
For the official word from the ASP and the Round 3 match-ups follow the jump. [click to continue…]
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Here’s a little sip of Absinthe’s 2012 offering Resonance. The film (which premieres in Zurich with a Santigold concert on August 27, 2012) ) features: Nicolas Müller, Scotty Lago, Brandon Cocard, Danny Kass, Cale Zima, Gigi Rüf, Mat Schaer, Manuel Diaz, Eric Jackson, Blair Habenicht, Sylvain Bourbousson, Patrick Burgener, Wolfgang Nyvelt, Lucas Debari, and Bode Merrill. How’s that for some heavy hitters? Get it on iTunes on September 25.
[Link: Absinthe Films]
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Legendary snowboard lensman Jon Foster will present a solo show titled Free Movement: Timeless Moments in Surf and Snow at Bottlecraft Beer Shop and Tasting Room in San Diego, California’s Little Italy neighborhood on Saturday evening August 25, 2012.
The show will feature a sampling of Foster’s 1970’s classic surf style and 1990’s classic snowboarding style images. Show begins at 6 PM. Bottlecraft is located at 2161 India Street in San Diego. If you’re in the SoCal zone, don’t miss this.
[Link: Jon Foster Photo]
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So that’s what Paul Rodriguez, Bastien Salabanzi, Chris Cole, Luan Oliveira, Ryan Sheckler, Chaz Ortiz, Sean Malto, and Nyjah Huston are skating for in the 2012 Street League Championships Saturday, August 26, 2012. Now it all makes sense.
[Link: Street League]
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