Westlife Re-signs Matix Ambassadors

by The Editors on September 4, 2012

Matix Resign

Westlife Distribution, the new owners of the Matix Clothing brand, are keeping the family together by re-signing Daewon Song, Marc Johnson and Mike Anderson. They’ve also added surfers Turkey Stopnik and JJ Wessels.

Daewon and MJ have been with Matix since the beginning and it was only natural to continue on with the relationship. Mike Anderson plays a key role as well, and each of their signature collections and personal style add a different flavor to each season.

For the official word from Matix, follow the jump. [click to continue…]

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Harbaugh On Spy’s Recent Cuts

by The Editors on September 4, 2012

Harbaugh HeaderLast week Spy announced (in forms filed with the SEC) that they were cutting 20 employees and ending their direct sales in Europe and moving back to a distributor model. What does this all mean exactly? We’re not sure and neither is Jeff Harbaugh, but that hasn’t stopped him from discussing what he think about it on his Market Watch website.

I feel strongly both ways about what Spy is doing. On the one hand, the balance sheet and cash run rate certainly seems to require expense reduction. On the other hand, their strategy has been to invest in the brand to get revenues to a level that could support the required marketing effort. For all the progress Spy has made in increasing brand sales, it looks like somebody think it hasn’t happened fast enough to justify the continuing required cash investment.

For the rest of Harbaugh’s thought, click the link.

[Link: Market Watch]

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Bohnam Goes Fishing For Fall 2012

by The Editors on September 4, 2012

The huntin’, fishin’, campin’ and skatin’ crew at Bohnam kicks it off in the woods with some fly fishing and then brings it back to the streets with Austin Lycans, Cameron Wetzler, and Sheehan O’Connel in their fall 2012 video. You long haul skaters may want to check out their Port-a-Pisser for those times you just can’t pull over follow the jump to see what were talking about. . . [click to continue…]

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Burton 13: The Jussi Oksanen View

by The Editors on September 4, 2012

Jussi Oksanen tells his side of the snowboarding movie making business in Burton 13: The Fourth Trailer.

Everybody is always helping each other and making sure, if I get a shot then I’m just going to chill and help Mikey get his shot. That’s far more important than me getting five shots on one jump. If you get shots, obviously it’s going to make you feel better, but a long as somebody is getting rad shots, that’s what it’s all about.

Yep.

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Jamie Sterling Paddles The Moloka’i Channel

by The Editors on August 31, 2012

This is the story of Jamie Sterling and Tucker Ingalls and their 32 mile open ocean paddle in the Molokai 2 Oahu Paddleboard World Championships held July 29, 2012. Looks rough.

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Mike Carter Cuts The Electric Cord Again

by The Editors on August 31, 2012

092111 Ip   1343Mike Carter the former Electric marketing director who left Electric for Skullcandy and the left Skullcandy for Electric has now left Electric once again. In this latest tour of duty he lasted a little over 10 months.

At that time, he said, “I could not be more excited to join the Electric, Volcom, and PPR teams and help to enhance the synergies between all groups.” Now, he’s saying it was a group decision:

We have made a mutual decision to part ways,” Carter said via email. “Our parting is on good terms.”

And good terms are always good. We’re guessing he’s not going back to Skullcandy, but if he did he’d be the marketing ping-pong champion of the world.

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Corvette vs. Electric Skateboard

by The Editors on August 31, 2012

In the sprit of mongoose vs. cobra, and honey badger vs. everyone comes Corvette vs. electric skateboard in a 60 foot race off the line. [Editors’ Note: This maybe be our worst post ever!]

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Vans Concrete Weekender In Annecy

by The Editors on August 30, 2012

The Vans Third Annual Concrete Weekend is coming to the Annecy Pool in Francelandia September 15 -16, 2012.

Nestled between mountains Annecy is famous for its lake, its beach and its girls, a perfect location to soak up the sun. . . . Prize money of €7000 will be on offer alongside some impressive prizes from our partners and the opportunity to win even more stuff with ProTec, Analog & Monster Best Tricks. . . The event is part of the VANS Bowl Series, an international series of events focusing on pool riding. The overall winner will receive a trip to the series finale in the UK later in the year.

Click the link for more info while we watch this clip one more time. . .

[Link: Vans Concrete Weekend]

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Leo Romero Blowing Harp

by The Editors on August 30, 2012

Not only can he skate, Leo Romero also blows harp and plays guitar at the same time. And does it well. Here Leo plays live with Chris Segura at a San Deigo benefit for Milk & Honey – Hope For India.

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Mammoth Mountain Opening November 8

by The Editors on August 29, 2012

GuoWe don’t exactly want to accuse Mammoth Mountain of jumping the gun a little on winter, but today they announced that opening day will be November 8, 2012 no matter what.

Nighttime temperatures continue to drop at Mammoth Mountain, and the lingering chill every morning can only mean one thing- Opening Day is right around the corner! Time to dust off the . . . boards, because the lifts start running on November 8!

We can guarantee that it doesn’t look like this at Mammoth now, but come November there will certainly be enough snow to slide on (white ribbon of . . . ). Mark you calendars, book a bargain room, and be shred ready.

[Link: Mammoth Mountain]

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