by The Editors on March 3, 2008

Pro surfers favorite place to find a little entertainment Jet Set has announced they are opening a new office in Hawaii, you know so they can hook up the local girls.
“I always said that we were a C&H company, a little California and a little Hawaii,” Cindy said, speaking from Jet Set’s new Hawaii office in Ward Plaza where she was warmly welcomed by property manager, Joey Char. “And I am so excited to be located next door to Billabong. Jet Set has booked its models with Billabong since they first arrived in the United States from Australia.”
“It’s been our dream to open an agency in Hawaii for 15 years, but we had to wait until the time was right. Now, I’m stoked to finally paddle back into the lineup,” said Cindy, revealing the casual surfer side of her personality. Believing that the most beautiful commodity of both California and Hawaii is their people, she sees the blend as natural.
No doubt.
[Link: Jet Set Models]
by The Editors on March 3, 2008
Chamonix is a terrifying place, we know it. Apparently a 33-year-old man from Leeds was on the Vallee Blanche with a guide when he got separated from the group.
He dropped below the main path during a traverse across the slope. Realising his mistake, he stepped out of his bindings and tried to climb up to rejoin the main route.
However, the extra pressure from his boots is thought to have been too much for a snow bridge across a crevasse, which gave way.
Reminds us riding there with a friend who said: “If you see me ollie something, you better ollie because most likely it’s going to be a crevasse.
[Link: The Telegraph]
by The Editors on March 3, 2008
by The Editors on March 3, 2008
Old news for Sanuk, but a new story from the San Diego Business Journal:
In February, the New York-based trade publication Footwear Plus awarded the local company the Footwear Item of the Year award in the multibillion-dollar footwear industry.
Nearly three years ago, Sanuk introduced the Sidewalk Surfer, slip-on footwear that falls somewhere between a shoe and a sandal. Since then, sales have more than doubled.
The closed-toe shoes are made of malleable cloth that flattens to fit into a backpack or to take to the beach. A pair retails from $48 to $55.
Sanuk President John Vance says that the company’s founder, Jeff Kelley, drives the business and keeps ideas fresh.
[Link: San Diego Business Journal]
by The Editors on March 3, 2008

When Condé Nast’s Portfolio.com was looking for cool job of the week they went straight to Mike Parsons and his job of “Professional Big Wave Surfer.”
“It’s the best job in the world, for sure,” says the 43-year-old surfing legend. “Surfing big waves is the ultimate challenge for a waterman and surfer. When you’re doing it, you can’t think about anything else, you’re so involved in the elements.”
Parsons spends his days trying to find the biggest waves in the world, traveling to them, and attempting to ride them. Recently, he may have scored a place in the record books.
They didn’t even mention that he is also one of the best surf contest commentators in the business. Maybe that’s next week.
[Link: Portfolio.com]
by The Editors on March 3, 2008

According to a story in Australian’s The Age Kelly Slater has announced that he’s not going to surf the Rip Curl Bells event.
The former world No.1 has ruled out competing in the Rip Curl Pro at Bells Beach later this month, a move which would put his campaign to dethrone Aussie world champion Mick Fanning behind the eight ball.
But Slater’s frequent talk of missing events is wearing thin on rivals who dismiss his claims as nothing more than gamesmanship. . . . But his fiercest rival, fellow American and former triple world champ Andy Irons, said he’d take Slater’s words with a grain of salt.
“I’ll believe it when the first heat goes out … until then I’ll believe he’s in every event,” Irons said after his easy round three win over American Ben Bourgeois.
So will we.
[Link: The Age]
by The Editors on March 3, 2008
Volcom is up to six retail stores with the December opening of their Telegraph Ave. store in Berkeley, California “just a stone’s throw from the Cal Berkeley campus.” But they waited until last Friday night to have a grand opening party.
People filled the Volcom store on Telegraph Avenue Friday night to celebrate its grand opening with an all-ages party complete with free beer, free pizza and live music.
Although the boardsports-oriented clothing store officially opened its doors for business in December, they wanted the community to become more familiar with their products.
“We just want to introduce ourselves to the community and let everyone know we’re in town,” said Jeff Roberts, vice president of retail for Volcom.
And the Stone marches on.
[Link: The Daily Californian]
by The Editors on March 2, 2008
Stephen Koch, 39, is still snowboarding, but after riding the highest mountain on every content (the Seven Summits) and being the first to snowboard the Grand, Middle and South Tetons, he’s now focusing on family, Real Estate, and the lecture circuit according to a story in the Jackson Hole Star Tribune.
His closest brush with death came in 1998 when an avalanche swallowed him up on his first attempt at a solo summit and snowboard descent of Mount Owen, one of the most difficult peaks to climb in the Teton Range. He was hit with a wall of snow that sent him tumbling down the mountain. He could hear ligaments snapping in each knee as he was tossed violently down the slope. When the avalanche stopped he was lucky enough to be able to crawl out of the snow. Not knowing his back was broken, he painfully inched his way down the mountain, scooting part of the way on his backside. He battled hypothermia through the night until he was rescued.
Sounds like an interesting lecture. . . on what not to do.
[Link: Jackson Hole Star Tribune]
by The Editors on March 2, 2008
According to BusinessWire:
Zumiez Inc. (NASDAQ:ZUMZ) today announced that the Company’s conference call to discuss fourth quarter fiscal 2007 financial results will be broadcast live over the Internet on Thursday, March 13, 2008 at 5:00 p.m. Eastern Time and may be accessed at http://ir.zumiez.com. To listen to the webcast, please go to the website at least 15 minutes prior to the start time to register and download any necessary software.
[Link: BusinessWire]
by The Editors on March 2, 2008
2008 ASP World Champion Mick Fanning’s fiancee Karissa Dalton is one of the top 15 hotties in Banana Boat’s Search for Summer 2008, an Australian modeling contest. If her power moves on the catwalk are anything like her man’s on the water, then she should have no problem.
The girl who takes out the contest will win a bounty including $3000 cash and an all-expenses paid trip to Miami Beach Fashion Week in Florida. . . . She will also be given the opportunity to star in a new print and television advertising campaign for sun-protection brand Banana Boat, which is sponsoring the event.
“For summer, this is a really high-profile competition,” said Ms Dalton. “It is judged on your catwalk abilities and on your stage presence (and also) … your personality and interviewing skills.”
We can tell from the photo that she’s got a great personality and a hypnotic stage presence. No doubt.
[Link: Goldcoast.com.au]