Melanie Bartels, 26, is a power surfer in the hunt for a Triple Crown title. Currently she is ranked number 10 in the world, but she had to miss a couple contests this because she had no money to travel. See, she has no sponsors.
My sponsors dropped me last year, so I’ve been borrowing money from my mom, my friends, just to make things work,” said Bartels, 26. “It’s a bummer. It’s like the companies all want the younger generation. When you hit my age, that’s too old already, I guess.”
Or, it could be that Melanie just doesn’t look enough like a fashion model. . .
That makes these four shows really old news to the people who care and completely untimely and irrelevant to those who happen to accidentally stumble on to the broadcasts while trying to find something to watch.
Turns out “another view” was right when they posted the following: “The bulk of the TV audience doesn’t care if the event is live or a year old.”
According to Alana Johnson at The Nielsen Company, the LG Action Sports: Cincinnati show which aired November 8, 2008 at 2 PM EST (and was really only one month old, mostly) averaged a .5 rating. That means it was on in 570,000 homes and was watched by 687,000 people over the age of two. For comparison recent summer X Games have been scoring in the 1.0 range (meaning about twice as many people watch them).
For action sports television a .5 is pretty solid. Not a Dancing with the Stars 12 rating solid, but not bad at all. The show’s placement couldn’t have been better for catching random jocks on the couch: it was sandwiched in between two football shows: Varsity Rivals and CBS’s College Football Today. And, if that’s who sponsors want to hit up (and we’re not saying they shouldn’t) then it looks like the LG Action Sports World Tour programming is delivering.
While doing promo for Disney’s High School Musical 3 in Melbourne, Australia, star Zac Efron said he loves surfing and would like to hit the waves with Kelly Slater.
“I love to surf every chance I get,” he admitted, adding “Oh man, I would love to go surfing with Kelly Slater at Bells Beach.”
Sounds like a great promo op for Quiksilver: Kelly on a surfing mandate with Zac.
A group of surfers gather today at Australia’s Torquay to remember the life of Peter Troy.
PETER Troy was many things in his life. An adventurer who surfed his way around the world. Co-founder of the Bells Beach surfing competition. Instigator of the first Australian surfing museum.
Rip Curl founder Doug Warbrick will be among the crew who memorialize him with a traditional surfers farewell. Troy would have been 70 years old.
Alexis Roland is 8 years old. She’s already a professional snowboarder sponsored by Burton. Apparently, child labor laws aren’t that difficult to get around these days.
We got an email from Bryce Kanights the other day letting us know that the Sick Boys mini-site has launched and that we should check it out. We did, but Skate and Annoy posted it up super smooth so please go there and check out all the info on the re-release of the seminal 8mm film starring:
Tommy Guerrero, Mickey Reyes, Bryce Kanights, Mike Archimedes, Julien Stranger, Jim Thiebaud, Ron Allen, and Steve Caballero as well as shots of Christian Hosoi, Tony Magnusson, Eric Dressen, Danny Sargent, as well as other less famous names. It’s sounds like the skate video equivalent of unearthing King Tut’s tomb.
We’ll see next week how PacSun and Zumiez did when they report third quarter numbers, but Urban Outfitters is showing that all is not dead in the teen clothing sector. They reported “record third-quarter earnings of $59 million, a 31 percent gain.”
The company cited higher profit margins and a tight control of sales-and-administrative expenses. Going into the key holiday-shopping season, the company said it has maintained “rigorous management of inventory and expenses.” In the recent quarter, tighter control of inventory meant fewer items marked down for discount sale.
Yeah, we’re doing well because they think they are geniuses. Maybe.
Ed Templeton has a new show opening November 15, 2008 at Roberts & Tilton in Culver City, California.
For Map of the Inner War, Ed Templeton saturates the gallery with over 250 new works including painting, sculpture, photography, and works on paper. Templeton documents his life, and the lives of the people around him, in a rich stream of images – images of himself and his wife, Deanna, in their day-to-day lives, and images of others, at home in Orange County, California or during the many tours he makes as pro-skateboarder and artist.
Melanie Bartels, 26, is a power surfer in the hunt for a Triple Crown title. Currently she is ranked number 10 in the world, but she had to miss a couple contests this because she had no money to travel. See, she has no sponsors. 
