We were going to type up a bunch of words about how great he is in the steeps, or all the lines he’s pioneered, or some of the crazy stories he’s told us over the years, but the truth is, Tom Burt is the raddest snowboarder ever. There we said it. Watch this episode of Power & Rails and and you’ll begin to get a better idea of what we’re talking about. Or, follow the jump and watch episode number two. [click to continue…]
After finishing up its biggest show ever at the Long Beach Convention Center, The Agenda Show lights up New York City January 23-24, 2011. Click the link for more details.
Mammoth Mountain has chiseled out a section of their website specifically for the park shred crowd. Called Mammoth Unbound (just like the terrain parks) the new “website” kicks down all the info on the parks, parties, and place to be both on and off the snow. Or, as Mammoth Mountain marketing says:
The dork box you’re staring at just got a whole lot cooler with the official launch of MammothUnbound.com. This all-new site contains everything skiers and snowboarders need to know about Mammoth, via a stunning new interface. . MammothUnbound.com is built largely around imagery. The stunning photos come from photographer Peter Morning, who last season was tasked with compiling a library of alluring images large enough to support an entirely new web site.
Now, if only this new website could magically coat the mountain in a blanket of real, deep, fresh snow then it would really be something. [click to continue…]
On January 17, 2012 Goggle/Youtube’s latest attempt at channeling quality content to high paying advertisers will launch across the web.
In the action space we have The Ride Channel from Tony Hawk Inc. (above), Network A, a joint venture between Wasserman Media Group and a company called Bedrocket, and then there is The Red Bull Channel which will likely feature a collection of all those “wild, crazy, unbelievable” videos your grandparents are constantly forwarding to you from Red Bull Media House.
Each channel was reportedly given $1 million against a share of future advertising earnings. Not exactly bubble money, but not that bad either. Without going to deeply into the logic right now, we’ll just say that we’re not exactly bullish on the whole old-media “network channel” concept. We are, however, looking forward to The Weekend Buzz featuring Rob Brink and Erica Yary. It will be on The Ride Channel and it looks good.
Ross Garrett (right) the former Director of Operations and Development for The Surfer’s Journal has been named Vice President of Surf Products for Surfline.com. Also joining the Surfline.com team in Huntington Beach, California is new Global Forecast Development Manager Mark Willis.
“Ross and Mark are each incredibly talented and well respected within the unique surfing and ocean-based meteorology markets we serve with Surfline and Buoyweather. We are excited to have them both hit the ground running to help continue to drive the growth of our products,” said CEO Jonno Wells.
Garrett and Willis will officially join Surfline on February 1, 2012. For more background on both, follow the jump. [click to continue…]
Tommy Guerrero, Steve Caballero, Rodney Mullen, Lance Mountain, Mike McGill, Stacy Peralta and George Powell have all confirmed their attendance. A Q & A will follow the film. Unfortunately, Tony Hawk will be out of the country and will not be able to attend.
As if Tony not being there weren’t’ enough, there’s another rub: tickets are only available through the Santa Barbara Film Festival via passes or Mini-Packs. The cheapest is a 4-pack for $57. Team up because one 4-pack can be used for four people to one film. Red carpet begins at 7 PM, film at 8. Seating is on a first-come, first served basis meaning get there early if you want to see it this. Follow the jump for the rest of the details. [click to continue…]
After a stellar opening party Saturday, January 7, 2012 at the LA HUF store product from the collaboration between HUF, DLX, and the Japanese wood sculptor Haroshi is finally dropping.
Haroshi is a self taught artist born in 1978 and currently based out of Tokyo, Japan. Combining years of experience as a jewelry craftsman with his long-time passion for skateboarding, Haroshi has developed a unique ability to salvage and hand-carve stacks of used skateboard decks into extraordinary three-dimensional wooden sculptures. Juxtaposing the rough, worn rails of the used decks with the polished forms of their finished product, Haroshi demonstrates and uncanny capability to create beauty out of destruction.
Click the link for a closer look at the t-shirts, snapbacks, sweats, shoes, wheels, and DLX decks that are part of this stunning collab.
Product designer Jason Kanes (right) has created loads of snowboard products over the years, most recently Omatic Snowboards with Todd Richards. Now Kanes has joined with long-time action sports attorney Marco Gonzalez of Coastal Law Group to launch a new action sports design studio and small business incubator called PRJCT.
A full service creative and technical design studio with substantial experience in materials sourcing and production logistics, PRJCT is particularly poised to assist private label brands to enhance existing product offerings and bring new ones to market smoothly and efficiently. Jason remarks, “We focus our work with design teams, product innovators, merchandisers, and executives to achieve consistent results, on deadline, and within established budgets.”
. . . grabbed the microphone from Alien Workshop Co-founder Chris Carter and told the hundreds of Zumiez’s employees, athletes and industry executives in attendance that he is buying the legendary skate company from Burton.
First he kickflips a car, now this? It would be understandable that Burton would want to shed a company that never seemed to make sense in its brand portfolio, but why Dyrdek would want to own a skateboard hardgoods company (aside from just keeping it alive) is anyone’s guess?
Burton’s Chief Operations Officer Mike Rees reeled in everyone a little in an email sent out early this afternoon (January 11, 2012) . “While Rob’s message was definitely premature, we did want to confirm that we are in an open dialog with him about a possible purchase,” Rees said. “At this point, please note that nothing is confirmed, and we will absolutely do a formal announcement when and/or if that transition happens.”
Not to laugh at someone else’s pain, but this Mt. Bachelor clip from January 6, 2012 had us splitting. “Ah, ah, ah. . . there’s so many rocks.” Turn it up.