Snowboarding

The Three Ws: Westbeach, Whiskey, And Whistler

by The Editors on July 16, 2009

[Link: ESPN Action via @dspphoto via @WSSF]

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White And Gabeira Win Action Sports ESPYs

by The Editors on July 16, 2009

White Giebera

Those who still have cable hooked up to their televisions can catch Shaun White and Brazilian big wave charger Maya Gabeira (she’s the one on the right) pick up their awards for Best Male and Female Action Sports Athletes at the 17th annual awards ceremony which were held last night (July 15, 2009) at the Nokia Theater L.A..

The show, hosted by Samuel L. Jackson, will be televised on ESPN and ESPN HD on Sunday, starting at 9 p.m. ET.

Congrats to Shaun and Maya.

[Link: ESPN.com]

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This Isn’t Michael Jackson’s Neverland

by The Editors on July 15, 2009

You’ve seen it elsewhere, but this is the “official” release of Absinthe’s new snowboarding film teaser for Neverland. Perfect timing on the title, no?

[Link: Absinthe Films]

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Getting Schooled At Windell’s

by The Editors on July 10, 2009

WindellsacademyWho said, “You’ll never go broke building places for rich people to store they’re annoying progeny”? Must have been us. That’s why we think Windell’s Academy is such a genius idea.

The most progressive camp in the action sports industry, Windells Camp, has established Windells Academy accredited schooling for grades 9 – 12 where student athletes have the option to live on campus, giving them full access to all of Windells facilities, and the opportunity to ride twelve months a year at Timberline Ski Resort. Whether they’re into snowboarding, skiing, skateboarding or BMX, students will be able to earn a traditional education while being immersed in their favorite sport.

The “school” offers the Kaplan High School program an online collection of workbooks that the kids can complete in about two hours a day. In fact, kids don’t even have to go to Windell’s to get this education. They can do it at home right now. But we guess that’s not the point.

The point is parents can now ship their kids off to Windell’s year around and never again have to worry about shuttling them to and from school, to the skatepark, the snow hill, or listen to them whine 24 hours a day. And the kids no longer have to deal with their dad’s new 22-year-old “wife” hogging the xbox all afternoon.

It’s like heaven on earth for everyone involved. Get all the info after the jump
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SIA Finally Satisfies The Babies

by The Editors on July 8, 2009

Sia SnowlogoIt’s 2009 and the SIA Trade Show has just now figured out that it might be a good idea to offer daycare during the Denver show being held January 28-31, 2010. How’s that for a first? No more dragging grandma along to sit in the hotel room all day.

SIA announced plans to offer on-site childcare services during the 2010 SIA Snow Show (January 28-31, 2010) at the Colorado Convention Center. The Colorado Convention Center was the first convention hall in the nation to designate an area specifically for childcare. Managed by New Thomas Learning Centers, the childcare facilities will include two separate rooms totaling 2,000 square feet equipped with toys and furniture appropriate for children between the ages of six-weeks to ten-years-old.

Wonder if this is a bandwagon the Action Sports Retail is fast enough to jump on?
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Pipe To Pipe 2 At Windells

by The Editors on July 6, 2009

Pipe2Pipe

We’d like to say that for more info you could go to the Bonfiresnow.com or the Windell’s sites, but we just went there and neither have more information that we could find.

Guess you just have to re-read the graphic above and then show up on Saturday, July 11, 2009 at 9am in front of the WyEast Day Lodge at Timberline, Mt. Hood, Oregon and sign up. Sign up for the skate contest at 6 PM at Windell’s. The snow event is free to anyone with a lift ticket, and the skate event is first come first compete.

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Investor Disposes Stake In Amer Sports

by The Editors on July 2, 2009

Header LogoAmer Sports, the parent company of Salomon, Bonfire, and Atomic, just lost one of its larger investors as Novator Finland Oy announced today that it sold its entire 20 percent stake in the company to “institutional investors” at a 15 percent discount vs. Wednesday’s closing price, according to a story on Reuters.

Amer Sports shares were 15.4 percent lower at 7.02 euros 0718 GMT. . . Novator sold its 14.7 million shares at 7 euros each through SEB Enskilda.

Doesn’t exactly sound like a confidence building revelation.

[Link: Reuters]

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YoBeat Remembers The King Of Infomercials

by The Editors on July 2, 2009

YobeatsaleskingtYoBeat clowns Neff’s boost of the Micheal Jackson death rush with a tribute to DC Snowboards infomercial king Billy Mays.

No one could sell like Billy Mays, so just a day after his tragic passing, YoBeat designed this shirt to celebrate his life and commemorate his legacy. But wait, there’s more. Look stylish and impress your friends! Only 19.95 and if you order now, we’ll throw in shipping absolutely free.

Get them while they’re cold.

[Link: YoBeat]

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Neff Remembers The King Of Pop

by The Editors on June 26, 2009

Neffmjgrey1It didn’t take Neff long to punch out a “commemorative” T-shirt with Michael Jackson on it.

Just a day after the tragedy with Michael Jackson, we created the “Long Live the King” tee for all those lovers of MJ who wish to preserve the life of the King himself. The tees will be available next tuesday for $20 in select retailers around the country. Check back for exact retailers next week.

Wonder if “select retailers” includes Urban Outfitters?

[Link: Neff]

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Gomez Sells Sessions And Stays

by The Editors on June 25, 2009

SessionsJoel Gomez has sold the Sessions brand and trademark to a new company that is backed by Samsung America, according to press release on TransWorld Business. The new company will, not surprisingly, be called Sessions, LLC and will continue to do the same thing they’ve been doing only now they’ll be doing it with someone else’s money.

“Even in these difficult times, Cindi and I felt strongly that, with the right business model and team, we could capitalize on over 20 years of experience and brand equity” said Joel Gomez in a statement. “Cindi and I have great confidence in the viability of this brand. We have a strong and experienced team and with Samsung as a partner, we now have the necessary capital to assure a smooth transition and continued success.”

One more reminder that in these economic times there’s nothing better than a big, fat paycheck. Follow the jump for the entire press release.
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