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Tech
According to a recent tweet, Tony Hawk was meeting with some T-Mobile people at The Wall Street Journal’s D7 | All Things Digital conference in Carlsbad, California when he ran into Twitter co-founder Evan Williams (@ev).
had a mtg with T-Mobile this morning and look who I ran into: @ev – the guy behind the guy behind the Twitter
Tony is well on his way to being Evan’s next million follower man. . . between them they have 1.5 million followers.
[Link: @tonyhawk]
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Looks like Tony Hawk (the video game brand) is taking another leap into the future with something called THRide which is apparently being launched at the E3 Expo the first week of June. Here’s what Tony said on Twitter this morning:
Here is the info on our new game (finally!) Warning: highly addictive once you get on board http://bit.ly/ELtc6 . . .The board controller is a marvel of new technology. Responds like a real skateboard, you can even go for grabs and the sensors detect it.
Guess we’ll know in a couple weeks.
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Illusion Labs takes their iPhone game Touch Grind to a much larger screen. Our question: if you’re going to fingerboard on a table, why not really fingerboard on a table?
[Link: Skate And Annoy]
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Last night we downloaded an upgrade to the iPhone/iPod Touch game Vans Sk8 Pool Service (which is now only $2.99 for a limited time) and it reminded us that we still haven’t posted our review of what is probably the best skate game for the iPhone? So here it is two months late:
Our copy of Vans SK8 Pool Service arrived from Vans in a box on a brand new 8 gig Apple iPod Touch. How cool is that? We popped that thing open and began playing the game right away.
Follow the jump for a little overview of what we experienced.
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It’s possible. When it happens it will definitely give Vans Sk8 Pool Service some pretty strong competition, right? But we’re not exactly convinced on this one just yet.
[Link: Slash Gear]
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Today’s Skull Candy press release reminded us of a couple things: if your brand has to create a sub brand that will “only be distributed in core stores,” then you’ve already blown your brand out just a little too wide, and two, Skull Candy thinks they have a “core” consumer.
“dB is a unique way to reach our primary audience,” says Skullcandy’s Dan Levine. “By making a small, core line of products that focus on this group’s passion for both action sports and music, we feel Decibel is exactly what the core Skullcandy consumer is looking for.”
Right, because we all want Skull Candy headphones that no one else can get. How could we pass up something like this:
The return you’ll get—in terms of cred—on your investment in an Audiophile Collection headphone supersedes the modest price of admission into the elite circle of connoisseurs. A suave black and green color palette says you’re cool and sophisticated but know how to party when the clock strikes 5.
Wait, are these shoes or headphones?
[Link: dB Collection]
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Apple Games has a poetic write up on Shaun White Snowboarding for the Mac.
You survey the daunting mountainside before you. Other snowboarders rocket down the slope, spraying a fine mist of powder in their wake. You strap on your snowboard, take a deep breath, and start your run, the board gliding above the snow as you pick up speed. You try a trick known as butter: you lean forward, flatten out, and then lean the other way and flatten out again, completing a 360-degree circle.
Almost makes us want to plop down at our desk and hit the shred.
[Link: Apple Games via Inside Mac Games]
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The Salt Lake Tribune profiles their newest local business success in a story titled: Skullcandy Feeds Your Head and discovers that while the rest of the market is falling to pieces all over the place, Skullcandy is rapidly growing.
There’s a rumor that there’s a recession,” said Jeremy Andrus, (pictured right) president of the Utah-based Skullcandy headphones company. “But we’re not feeling it.”. . . In 2005, the company had $1.3 million in sales, while this year it’s on track to surpass the $100 million mark. Last fall, the company had about 30 employees. Today, it has more than 60. . . In 2008, nearly 10 million people purchased Skullcandy headphones, which are sold in more than 60 retailers. That catapulted the company to the industry’s No. 2 spot, second only to audio behemoth Sony. . . Brand loyalty is driving Skullcandy’s growth. “We’re gunning for No. 1,” Andrus said, displaying more of the company’s trademark bravado.
[Link: Salt Lake Tribune]
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Roxy announced today that they will be teaming up with home electronics titans JBL, Inc. to produce a new line of headphones.
The new series of multimedia products will combine Roxy’s leading fashion sense for adventuresome young women, with JBL’s award-winning, pro-sound technology. The first products will include a line of co-branded headphones in fashion colors slated for launch in the second quarter of 2009. . . .The special edition line will represent the first time a key fashion has partnered with a premium audio brand to create portable multimedia products that look as great as they sound. Consistent with each brands’ reputation for pro-level performance, the Roxy / JBL suite of products will be marketed with an emphasis on combining a premium, personal music experience with high intensity sports action.
While we don’t exactly think they will be creating “an new market category of branded headphones,” we’re sure Roxy branded headphone will come in colors and patterns that will make the little girls scream.
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