In the “get paid for everything” world of professional big wave surfing, Laird Hamilton has just pulled off an interesting deal. Susan Casey, a New York City-based writer has reportedly signed a “million-dollar deal” for a new book about the science of surfing and the hunt for big waves. Casey is paying Laird to appear in the book according to the New York Times:
. . . the celebrity surfer who will be a central character in her book, to put her at the center of the action. “I’m asking him to put me in the middle of his dangerously and logistically complex undertaking,” said Ms. Casey, whose previous book, The Devil’s Teeth, was about great white sharks. “It was inevitable that we would have to have some kind of incentive for him to do that.”
Way to get paid, Laird. Truth is if you’re going to help something sell, you should get a piece of it.
[Link: Quill Blog and New York Times]
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