Coca-Cola is apparently stepping up its Olympic efforts by signing up six athletes, according to a Tripp Mickel story that we can’t read because we don’t subscribe to Sports Business Journal. And it appears that Gretchen Bleiler is on the team.
The company will be featuring snowboarder Gretchen Bleiler, figure skater Evan Lysacek, hockey player Angela Ruggiero, speedskater Apolo Anton Ohno and the pairs figure-skating duo of Keauna . . .
And that’s where our free preview ended. Nice work, Gretchen. Now we’re thirsty.
We all know that Ryan Sheckler’s new Wicked clothing line RS by Sheckler is hitting JCPenney this summer just in time for back to school, but what we didn’t know were WMG’s Steve Astephen’s plans for the brand.
Rob Dyrdek is a trooper. He’ll go out and sell and sell and sell. He’ll even do in-store appearances for DC Shoes at Sport Chalet over in the skate department between the climbing gear and the trampolines.
Craig Levra, Chairman and CEO of Sport Chalet, stated, “We are continuously working to bring unique experiences to our customers that are relevant to their sport of choice. Rob is an icon in skateboarding and an inspiration to many of our customers and we are delighted to have him in our stores this month.”
On Sunday May 17, 2009 from 2 p.m. to 2 p.m. he’ll be in La Canada, California and on May 20, 2009 he’ll be in Tempe, Arizona. And you know what? He’ll do a great job and all the kids will go home happy. Is that so wrong? [click to continue…]
Last night, while perusing the most watched YouTube videos of the day on our iPhone we clicked on an interview with former Minnesota Governor Jesse Ventura on the Larry King Show. We’ll listen to pretty much anything Ventura says for three reasons: one, he a former pro wrestler, two, his Minnesota accent is one of the best on record, and three, he’s insane in a what that makes him seem perfectly sensible.
During the interview Larry asked Governor Ventura if he would “ever want to run for office again.” Ventura replied:
I’m enjoying attempting to become the best surfer that I can be in Baja Mexico. Always remember this. Surfing is a dedication and it’s a life dedication toi do it. If someone were that dedicated to religion would they call him a religious bum?
Larry then pointed out that Ventura is a “very big man” and asked if surfing was difficult?
“It’s harder,” he said. “But I want to get my weight down another 30 pounds, but let’s remember the greatest surfer in the world is Laird Hamilton and he is 6’3″ and a half and weights 230 pounds.”
Product placement appears to be one of the last standing forms of advertising that works in the mainstream market. Check this report from TMZ.com on how Billabong is getting some play from the vampires:
After Kristen Stewart was snapped smoking wearing this Billabong jacket on the set of “New Moon,” rabid fans quickly feasted on every last one available in stores across the country. Now, some opportunistic peeps are trying to flip the military-esque outerwear on eBay for upwards of $350 — and people are actually buying them!!!!!!!!!!!
Not that we’re on some daytime TV kick lately but on Wednesday May 13, 2009 Shaun White will be on the Bonnie Hunt Show. We believe it’s called a “talk show.” What will Shaun and the star of Jumanji talk about in front of an audience of 54-year-old women?
According to Bonnie’s website they will discuss “his cause and how he’s helping kids.” How does Shaun feel about his appearance on the show?
“Hi I’m Shaun White . . . and I’m really excited to have this opportunity.”
Watching the promo clip with its laugh track, and fake livingroom set makes us realize how terminally far our media viewing habits have gotten from the average TV viewing population. It’s kind of frightening, actually.
The story of how Spike Jonze brought Maurice Sendak’s Where The Wild Things Are to the silver screen will probably fill a couple books someday, but for now there is the We Love You So blog that was launched last night. Here’s how the site is explained:
In October 2009 Spike Jonze’s feature film rendition of Maurice Sendak’s classic story Where The Wild Things Are will hit movie theaters worldwide. . . The film represents years of work from hundreds of different artists, writers, photographers, musicians, actors, and creators of all degrees. . . This place has been established to help shed some light on many of the small influences that have converged to make this massive project a reality. . . Keep reading…
