{"id":9792,"date":"2009-08-12T10:43:21","date_gmt":"2009-08-12T17:43:21","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=9792"},"modified":"2009-08-12T13:00:56","modified_gmt":"2009-08-12T20:00:56","slug":"quiksilver-and-roxy-go-virtual-with-x-box","status":"publish","type":"post","link":"https:\/\/www.boardistan.com\/?p=9792","title":{"rendered":"Quiksilver And Roxy Go Virtual With X Box"},"content":{"rendered":"<p><a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2008\/11\/quik-logo.jpg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2008\/11\/quik-logo.jpg','popup','width=180,height=53,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2009\/08\/quik-logo-tm1.jpg\" height=\"58\" width=\"200\" border=\"1\" align=\"right\" hspace=\"4\" vspace=\"4\" alt=\"Quik-Logo\" \/><\/a>There is nothing that reduces marketing down to its purest level than selling a virtual, infinitely reproducible product. And that&#8217;s exactly what <strong><a href=\"http:\/\/quiksilver.com\/\" target=\"_blank\">Quiksilver<\/a><\/strong> and <strong><a href=\"http:\/\/roxy.com\" target=\"_blank\">Roxy<\/a><\/strong> are doing with their new deal with the <strong><a href=\"http:\/\/marketplace.xbox.com:80\/en-US\/\" target=\"_blank\">X Box Live&#8217;s Avatar Marketplace<\/a><\/strong>. Users of X Box Live will be able to dress their online personifications with virtual clothing paid for with real money.<\/p>\n<blockquote><p>Now those people can buy and download special clothing and props for their Little Computer People. For 80 or 160 MS Points &#8212; that&#8217;s $1 or $2 in real money &#8212; you can buy your fake self a shirt by Adidas or sweater by Quiksilver.<\/p><\/blockquote>\n<p>While some would argue that the low cost of manufacturing in China has already turned the fashion business into a &#8220;virtual economy&#8221; there still is nothing quite as efficient as selling products made out of bits, not atoms.<\/p>\n<p><strong>[Link: <\/strong><strong><a href=\"http:\/\/blogs.indystar.com\/geek\/2009\/08\/new_xbox_360_up.html\" target=\"_blank\">IndyStar.com<\/a><\/strong><strong> and <\/strong><strong><a href=\"http:\/\/business.transworld.net\/news\/quiksilver-and-roxy-merchandise-available-for-xbox-live-members\/\" target=\"_blank\">Transworld Business<\/a><\/strong><strong>]<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There is nothing that reduces marketing down to its purest level than selling a virtual, infinitely reproducible product. And that&#8217;s exactly what Quiksilver and Roxy are doing with their new deal with the X Box Live&#8217;s Avatar Marketplace. Users of X Box Live will be able to dress their online personifications with virtual clothing paid [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[10,12],"tags":[],"_links":{"self":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/9792"}],"collection":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9792"}],"version-history":[{"count":5,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/9792\/revisions"}],"predecessor-version":[{"id":9804,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/9792\/revisions\/9804"}],"wp:attachment":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}