{"id":45102,"date":"2014-02-07T11:26:41","date_gmt":"2014-02-07T19:26:41","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=45102"},"modified":"2014-02-07T11:32:55","modified_gmt":"2014-02-07T19:32:55","slug":"garren-mcnamara-drives-his-mercedes-at-nazare","status":"publish","type":"post","link":"https:\/\/www.boardistan.com\/?p=45102","title":{"rendered":"McNamara Drives His Mercedes At Nazar\u00e9"},"content":{"rendered":"<p><iframe loading=\"lazy\" width=\"450\" height=\"253\" src=\"\/\/www.youtube.com\/embed\/rOzcX8zTHiA\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p><strong>Garret McNamara&#8217;s<\/strong> car sponsor is apparently <strong><a href=\"http:\/\/www.mbusa.com\/mercedes\/index\" target=\"_blank\">Mercedes Benz<\/a><\/strong> (not bad), but that was only on the road. Now, according to a story on <strong><a href=\"http:\/\/www.designboom.com\/design\/mercedes-benz-designs-amg-surfboard-for-big-wave-rider-garrett-mcnamara-02-05-2014\/\" target=\"_blank\">DesignBoom<\/a><\/strong>, the company&#8217;s ad agency (<strong><a href=\"http:\/\/www.bbdo.pt\/home.html\" target=\"_blank\">BBDO Portugal<\/a><\/strong>) wanted to get the Mercedes branding into the water with him. And they did that just last week on February 2, 2014 in Portugal.<\/p>\n<blockquote><p>For the first time, technicians, engineers and designers at mercedes-benz AMG in stuttgart developed a surfboard with a built in telemetry system capable of measuring surfing performance. the board was created specifically for Garrett McNamara\u2019s trademark riding style and tailored for catching big waves.<\/p><\/blockquote>\n<p>Looks like the board worked, but we can&#8217;t say it was the best wave we&#8217;ve seen from Nazar\u00e9. And where&#8217;s the &#8220;telemetry data&#8221;? Guess they&#8217;re not sharing it just yet. For more photos of the Benz surfboard, follow the jump.<!--more--><a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom011.jpg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom011.jpg','popup','width=818,height=614,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom011-tm.jpg\" height=\"322\" width=\"430\" border=\"1\" hspace=\"4\" vspace=\"4\" alt=\"Mercedes-Benz-Surfboard-Amg-Designboom011\" \/><\/a><br \/>\n<a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom03.jpg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom03.jpg','popup','width=818,height=614,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom03-tm.jpg\" height=\"322\" width=\"430\" border=\"1\" hspace=\"4\" vspace=\"4\" alt=\"Mercedes-Benz-Surfboard-Amg-Designboom03\" \/><\/a><\/p>\n<p><a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom04.jpg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom04.jpg','popup','width=818,height=614,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom04-tm.jpg\" height=\"322\" width=\"430\" border=\"1\" hspace=\"4\" vspace=\"4\" alt=\"Mercedes-Benz-Surfboard-Amg-Designboom04\" \/><\/a><br \/>\n<a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom05.jpg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom05.jpg','popup','width=818,height=614,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2014\/02\/mercedes-benz-surfboard-AMG-designboom05-tm.jpg\" height=\"322\" width=\"430\" border=\"1\" hspace=\"4\" vspace=\"4\" alt=\"Mercedes-Benz-Surfboard-Amg-Designboom05\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Garret McNamara&#8217;s car sponsor is apparently Mercedes Benz (not bad), but that was only on the road. Now, according to a story on DesignBoom, the company&#8217;s ad agency (BBDO Portugal) wanted to get the Mercedes branding into the water with him. And they did that just last week on February 2, 2014 in Portugal. For [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[6,28],"tags":[],"_links":{"self":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/45102"}],"collection":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=45102"}],"version-history":[{"count":3,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/45102\/revisions"}],"predecessor-version":[{"id":45106,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/45102\/revisions\/45106"}],"wp:attachment":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=45102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=45102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=45102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}