{"id":30390,"date":"2012-05-02T11:31:13","date_gmt":"2012-05-02T18:31:13","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=30390"},"modified":"2012-05-03T08:38:49","modified_gmt":"2012-05-03T15:38:49","slug":"holden-lets-go-of-portland","status":"publish","type":"post","link":"https:\/\/www.boardistan.com\/?p=30390","title":{"rendered":"Holden Lets Go Of Portland"},"content":{"rendered":"

Holden Outerwear <\/a><\/strong>(and now all-season wear) has announced they are leaving Portland, Oregon and doing what many ambitious people have done before them–they are moving to Los Angeles to pursue fame and fortune.<\/p>\n

Scheduled to open in early July 2012, the move represents a significant commitment to the brand\u2019s long-term strategy of extending Holden from Summit to Sea with a four-season offering. . . \u201cHaving spent the past ten years in Portland making the best snow products, this move is an exciting way to extend the Holden experience outside of our focus on the winter lifestyle and into year-round goods. LA is going to be about new energy, new products and new friendships.\u201d says Holden co-founder Mikey LeBlanc<\/strong>.<\/p><\/blockquote>\n

Of course, they say their “commitment to snow sports and its Northwest heritage will remain intact.” But we all know what LA does to people. . . For the official word, follow the jump.Holden Outerwear Relocates to Los Angeles<\/p>\n

Portland, Oregon May 2, 2012 – Holden Outerwear announces the company’s relocation to Los Angeles, CA \u2013Scheduled to open in early July 2012, the move represents a significant commitment to the brand\u2019s long-term strategy of extending Holden from Summit to Sea with a four-season offering.<\/p>\n

Known in the industry as a market leader for apparel with progressive aesthetics, timeless quality and eco-friendlier options, Holden\u2019s four-season offerings will debut in Spring 2014.<\/p>\n

Holden was conceived with a singular goal: To make the most functional and fashionable apparel possible, allowing consumers to be healthy and happy in their pursuit of a life well led. CEO Ben Pruess said, \u201cHolden represents a set of products, values and ideas not fixed by a location. We are a reflection of the global community that inspires us. This move is part of our quest to extend our product offering, allowing more people to enjoy what we make.\u201d<\/p>\n

Rooted in mountain culture, Holden\u2019s commitment to snow sports and its Northwest heritage will remain intact and continue to be an intrinsic part of the Holden ethos. Winter products will still be conceived, tested, and designed in the conditions they are built for by Holden’s talented group of team riders, including Scotty Wittlake and Darrell Mathes, and its passionate employees, including co-founders Scott Zergebel (creative director) and Mikey LeBlanc (marketing director). \u201cHaving spent the past ten years in Portland making the best snow products, this move is an exciting way to extend the Holden experience outside of our focus on the winter lifestyle and into year-round goods. LA is going to be about new energy, new products and new friendships.\u201d says Holden co-founder Mikey LeBlanc.<\/p>\n

Holden\u2019s new address will be:
\nHOLDEN
\n1300 Factory Place, Suite 305
\nLos Angeles, CA 90013<\/p>\n","protected":false},"excerpt":{"rendered":"

Holden Outerwear (and now all-season wear) has announced they are leaving Portland, Oregon and doing what many ambitious people have done before them–they are moving to Los Angeles to pursue fame and fortune. Scheduled to open in early July 2012, the move represents a significant commitment to the brand\u2019s long-term strategy of extending Holden from […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[10,4,12],"tags":[],"_links":{"self":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/30390"}],"collection":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=30390"}],"version-history":[{"count":2,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/30390\/revisions"}],"predecessor-version":[{"id":30392,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/30390\/revisions\/30392"}],"wp:attachment":[{"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=30390"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=30390"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=30390"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}