{"id":8127,"date":"2009-05-18T08:29:25","date_gmt":"2009-05-18T15:29:25","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=8127"},"modified":"2009-05-18T09:06:21","modified_gmt":"2009-05-18T16:06:21","slug":"fashion-trifecta-rs-jcpenney-the-dew-tour","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=8127","title":{"rendered":"Fashion Trifecta: RS, JCPenney, The Dew Tour"},"content":{"rendered":"<p><a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2009\/05\/rsbysheck.jpg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2009\/05\/rsbysheck.jpg','popup','width=175,height=258,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2009\/05\/rsbysheck-tm.jpg\" height=\"147\" width=\"100\" border=\"1\" align=\"right\" hspace=\"4\" vspace=\"4\" alt=\"Rsbysheck\" \/><\/a>We all know that <strong>Ryan Sheckler&#8217;s<\/strong> new Wicked clothing line <strong>RS by Sheckler<\/strong> is hitting <strong><a href=\"http:\/\/www.jcpenney.com\/\" target=\"_blank\">JCPenney<\/a><\/strong> this summer just in time for back to school, but what we didn&#8217;t know were WMG&#8217;s <strong>Steve Astephen&#8217;s<\/strong> plans for the brand.<\/p>\n<p>In a story on <strong><em><a href=\"http:\/\/www.sportsbusinessjournal.com\/article\/62493\" target=\"_blank\">Sports Business Journal<\/a><\/em><\/strong> he says they play to make millions.<\/p>\n<blockquote><p>Sheckler\u2019s agent . . . hopes to build the new brand, which launches this summer, into a $100 million business that earns Sheckler $10 million a year.<\/p><\/blockquote>\n<p>Possible? With JCPenney as the &#8220;official retail partner&#8221; of the <strong><a href=\"http:\/\/www.allisports.com\/\" target=\"_blank\">Dew Tour<\/a><\/strong> some synergies could happen. If people still shop at Penneys. Do they?<\/p>\n<p><strong>[Link: <\/strong><strong><a href=\"http:\/\/www.sportsbusinessjournal.com\/article\/62493\" target=\"_blank\">Sports Business Journal<\/a><\/strong><strong>]<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We all know that Ryan Sheckler&#8217;s new Wicked clothing line RS by Sheckler is hitting JCPenney this summer just in time for back to school, but what we didn&#8217;t know were WMG&#8217;s Steve Astephen&#8217;s plans for the brand. In a story on Sports Business Journal he says they play to make millions. Sheckler\u2019s agent . [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[15,10,12],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/8127"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8127"}],"version-history":[{"count":5,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/8127\/revisions"}],"predecessor-version":[{"id":8139,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/8127\/revisions\/8139"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8127"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8127"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8127"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}