{"id":7586,"date":"2009-04-22T08:17:43","date_gmt":"2009-04-22T15:17:43","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=7586"},"modified":"2009-04-22T08:46:40","modified_gmt":"2009-04-22T15:46:40","slug":"getting-behind-the-ultimate-boarder","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=7586","title":{"rendered":"Getting Behind The Ultimate Boarder"},"content":{"rendered":"<p><a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2009\/04\/22boarding-600jpg.jpeg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2009\/04\/22boarding-600jpg.jpeg','popup','width=600,height=280,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2009\/04\/22boarding-600-tm.jpg\" height=\"93\" width=\"200\" border=\"1\" align=\"right\" hspace=\"4\" vspace=\"4\" alt=\"22Boarding 600.Jpg\" \/><\/a><strong><em><a href=\"http:\/\/www.nytimes.com\/2009\/04\/22\/sports\/othersports\/22boarders.html?_r=1&amp;ref=othersports\" target=\"_blank\">New York Times<\/a><\/em><\/strong><strong> <\/strong>writer<strong> Michael Brick<\/strong> gets looks into boardsports triathlon <strong><a href=\"http:\/\/www.ultimateboarder.com\/\" target=\"_blank\">Ultimate Boarder<\/a><\/strong> and finds the intersection of marketing, action sports, novelty and a founder who just wants make money doing what he loves.<\/p>\n<blockquote><p>The Ultimate Boarder organizer, <strong>Tim D. Hoover<\/strong>, a 38-year-old amateur surfer and onetime film industry worker, described the contest as his ticket to raising his family in this easygoing beach setting 60 miles north of Los Angeles. . . .\u201cI really wanted to make this a grassroots, bootstrap, organic thing,\u201d he said. \u201cI wanted to do something to inspire and create a format for the next generation of kids that grow up in this lifestyle.\u201d<\/p><\/blockquote>\n<p>Wonder how that&#8217;s working for him? How many people, aside from the competitors, really care about a competition that is won each year by <strong><a href=\"http:\/\/www.lostenterprises.com\/prod\/newsArtical.php?ID=1723\" target=\"_blank\">aging skateboard team managers<\/a><\/strong> from <strong><a href=\"http:\/\/www.boardistan.com\/?p=739\" target=\"_blank\">surf clothing companies<\/a><\/strong>?<\/p>\n<p><strong>[Link: <\/strong><strong><a href=\"http:\/\/www.nytimes.com\/2009\/04\/22\/sports\/othersports\/22boarders.html?_r=1&amp;ref=othersports\" target=\"_blank\">New York Times<\/a><\/strong><strong>]<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>New York Times writer Michael Brick gets looks into boardsports triathlon Ultimate Boarder and finds the intersection of marketing, action sports, novelty and a founder who just wants make money doing what he loves. The Ultimate Boarder organizer, Tim D. Hoover, a 38-year-old amateur surfer and onetime film industry worker, described the contest as his [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[3,4,6],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/7586"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7586"}],"version-history":[{"count":2,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/7586\/revisions"}],"predecessor-version":[{"id":7596,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/7586\/revisions\/7596"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7586"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}