{"id":5914,"date":"2009-03-02T08:32:47","date_gmt":"2009-03-02T15:32:47","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=5914"},"modified":"2010-09-21T16:10:10","modified_gmt":"2010-09-21T23:10:10","slug":"bob-burnquists-balloon-blast","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=5914","title":{"rendered":"Bob Burnquist&#8217;s Balloon Blast"},"content":{"rendered":"<p><embed src=\"http:\/\/services.brightcove.com\/services\/viewer\/federated_f8\/1509319623\" bgcolor=\"#FFFFFF\" flashVars=\"videoId=14498486001&#038;playerId=1509319623&#038;viewerSecureGatewayURL=https:\/\/console.brightcove.com\/services\/amfgateway&#038;servicesURL=http:\/\/services.brightcove.com\/services&#038;cdnURL=http:\/\/admin.brightcove.com&#038;domain=embed&#038;autoStart=false&#038;\" base=\"http:\/\/admin.brightcove.com\" name=\"flashObj\" width=\"430\" height=\"360\" seamlesstabbing=\"false\" type=\"application\/x-shockwave-flash\" swLiveConnect=\"true\" pluginspage=\"http:\/\/www.macromedia.com\/shockwave\/download\/index.cgi?P1_Prod_Version=ShockwaveFlash\"><\/embed><\/p>\n<p><strong><a href=\"http:\/\/www.brandrepublic.com\/News\/886427\/Aero-uses-50000-balloons-new-TV-spot\/\" target=\"_blank\">Bob Burnquist&#8217;s<\/a><\/strong> new <strong><a href=\"http:\/\/en.wikipedia.org\/wiki\/Aero_(chocolate)\" target=\"_blank\">Aero<\/a><\/strong> candy bar ad created by the advertising agency <strong><a href=\"http:\/\/www.jwt.com\/\" target=\"_blank\">J. Walter Thompson<\/a><\/strong> (and filmed by <strong>Ty Evans<\/strong>) is a nice new remix of the old <strong><a href=\"http:\/\/www.youtube.com\/watch?v=qkNge3B7j9I\" target=\"_blank\">Nike 6.0 spot<\/a><\/strong>, no? <strong>Nestl\u00e9<\/strong> is going to spend \u00a37 million ($10 million) on the campaign, according to the <strong><a href=\"http:\/\/www.guardian.co.uk\/media\/2009\/feb\/27\/advertising-marketingandpr\" target=\"_blank\">Guardian UK<\/a><\/strong>.<\/p>\n<p><strong>[Link: <\/strong><strong><a href=\"http:\/\/www.brandrepublic.com\/News\/886427\/Aero-uses-50000-balloons-new-TV-spot\/\" target=\"_blank\">BrandRepublic<\/a><\/strong><strong>]<\/strong><\/p>\n<p>[<strong>Update<\/strong> (3.3.09): Now it looks like <strong><a href=\"http:\/\/www.mediabistro.com\/agencyspy\/campaigns\/aeros_balloon_skateboarding_ad_draws_ire_110136.asp\" target=\"_blank\">Media Bistro is coming to the party<\/a><\/strong> copy cat party, thanks <strong><a href=\"http:\/\/www.theskateboardmag.com\/\" target=\"_blank\">Kevin<\/a><\/strong>]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bob Burnquist&#8217;s new Aero candy bar ad created by the advertising agency J. Walter Thompson (and filmed by Ty Evans) is a nice new remix of the old Nike 6.0 spot, no? Nestl\u00e9 is going to spend \u00a37 million ($10 million) on the campaign, according to the Guardian UK. [Link: BrandRepublic] [Update (3.3.09): Now it [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[3,28],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/5914"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5914"}],"version-history":[{"count":8,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/5914\/revisions"}],"predecessor-version":[{"id":17893,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/5914\/revisions\/17893"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5914"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5914"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}