{"id":52981,"date":"2018-08-31T09:08:11","date_gmt":"2018-08-31T16:08:11","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=52981"},"modified":"2018-08-31T09:29:36","modified_gmt":"2018-08-31T16:29:36","slug":"ride-snowboards-makes-ski-joke","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=52981","title":{"rendered":"Ride Snowboards Makes A Ski Joke"},"content":{"rendered":"

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In a recent marketing emailer with the subject line “All New Skiing Stuff From RIDE,” the brand is apparently making a statement about their core commitment to snowboarding. Seems they forgot to add the line: “But if you want<\/em> skis (or snowshoes, or inline skates) you can get them from K2 Sports<\/strong><\/a>, the mega-corp that controls, manages, and owns us completely.” Core, not that core.<\/p>\n","protected":false},"excerpt":{"rendered":"

In a recent marketing emailer with the subject line “All New Skiing Stuff From RIDE,” the brand is apparently making a statement about their core commitment to snowboarding. Seems they forgot to add the line: “But if you want skis (or snowshoes, or inline skates) you can get them from K2 Sports, the mega-corp that […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[4],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/52981"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52981"}],"version-history":[{"count":12,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/52981\/revisions"}],"predecessor-version":[{"id":52995,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/52981\/revisions\/52995"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52981"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}