{"id":52649,"date":"2018-04-09T08:36:48","date_gmt":"2018-04-09T15:36:48","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=52649"},"modified":"2018-04-09T16:40:00","modified_gmt":"2018-04-09T23:40:00","slug":"zombie-brands-never-say-die","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=52649","title":{"rendered":"Zombie Brands Never Say Die"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-52650\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2018\/04\/airwalk_aero.jpg\" alt=\"\" width=\"450\" height=\"131\" srcset=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2018\/04\/airwalk_aero.jpg 450w, http:\/\/www.boardistan.com\/wp-content\/uploads\/2018\/04\/airwalk_aero-200x58.jpg 200w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/p>\n<p>Ever launch a brand that functionally went out of business years ago? Not to worry. Brand licensing wizards will resurrect your brand over and over and <em>over again<\/em> to keep those checks rolling in. The most recent example of brand reanimation is this &#8212; <strong>Airwalk for A\u00e9ropostale<\/strong>.<\/p>\n<blockquote><p>Airwalk for A\u00e9ropostale launches online and in stores on April 8th. The exclusive Men\u2019s capsule will launch with an 8-piece apparel collection with key styles including color block and printed board shorts as well as graphic tees, just in time for Spring Break! The exclusive collection will range from $25 to $45.<\/p><\/blockquote>\n<p>Dive in kids. We&#8217;re not really sure what A\u00e9rosostale is, but&nbsp;it&#8217;s the 90s all over again and it&#8217;s on sale today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ever launch a brand that functionally went out of business years ago? Not to worry. Brand licensing wizards will resurrect your brand over and over and over again to keep those checks rolling in. The most recent example of brand reanimation is this &#8212; Airwalk for A\u00e9ropostale. Airwalk for A\u00e9ropostale launches online and in stores [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[10,3,12],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/52649"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52649"}],"version-history":[{"count":4,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/52649\/revisions"}],"predecessor-version":[{"id":52663,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/52649\/revisions\/52663"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52649"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52649"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}