{"id":50608,"date":"2016-10-05T16:23:44","date_gmt":"2016-10-05T23:23:44","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=50608"},"modified":"2016-10-05T16:23:44","modified_gmt":"2016-10-05T23:23:44","slug":"frederik-kalbermatten-joins-holden","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=50608","title":{"rendered":"Frederik Kalbermatten Joins Holden"},"content":{"rendered":"<p><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/184754024\" width=\"450\" height=\"253\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>Holden<\/strong> is proud to announce the addition of <strong>Frederik Kalbermatten<\/strong> to the Holden Explorers team. Known for his clean style and all-mountain riding skills, Fredi is a living snowboard legend and a resident local at the <strong>SAAS Fe<\/strong> resort in the Swiss Alps.<\/p>\n<blockquote><p>\u201cThere are just a few snowboarders that combine amazing style, power and finesse in the history of snowboarding, and Fredi is one of them.\u201d said Holden co-founder <strong>Mikey LeBlanc<\/strong>. \u201cI have been watching Fredi ride for years, and he\u2019s always been on my short list of all-time favorite riders.&#8221;<\/p><\/blockquote>\n<p>For even more of the official word from Holden, please follow the jump.<br \/>\n<!--more--><\/p>\n<p>HOLDEN Adds Swiss Legend Frederik Kalbermatten to its Band of Explorers for Winter 2016<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-50609\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2016\/10\/Fredik_holden-450x300.jpg\" alt=\"fredik_holden\" width=\"450\" height=\"300\" srcset=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2016\/10\/Fredik_holden.jpg 450w, http:\/\/www.boardistan.com\/wp-content\/uploads\/2016\/10\/Fredik_holden-200x133.jpg 200w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/p>\n<p>Venice Beach, CA \u2013 Holden is proud to announce the addition of Frederik Kalbermatten to the Holden Explorers team. Known for his clean style and all-mountain riding skills, Fredi is a living snowboard legend and a resident \/ local at the SAAS Fe resort in the Swiss Alps.<\/p>\n<p>\u201cThere are just a few snowboarders that combine amazing style, power and finesse in the history of snowboarding, and Fredi is one of them.\u201d said Holden co-founder Mikey LeBlanc. \u201cI have been watching Fredi ride for years, and he\u2019s always been on my short list of all-time favorite riders.&#8221;<\/p>\n<p>Fredi said, \u201cHolden really resonates with me as it&#8217;s in alignment with the way I live my life. The eco factor is really important to me but also I like to dress well. There is a lack of fashion in the mountain world in general. I can wear my Holden jacket shredding or hiking but also DJing in downtown Hamburg. I like how Holden understands the mountain lifestyle \u2013 it&#8217;s more than just mountaineering or alpine wear.\u201d<\/p>\n<p>Look out for Fredi\u2019s upcoming projects. Last season Fredi collaborated with Nicolas M\u00fcller for the upcoming movie, \u201cFruition\u201d, and also with John Jackson for his web series, \u201cThe Book of John J.\u201d Both projects are set to release this fall. Fredi will also release a full online part at the end of the year.<\/p>\n<p>What does it mean to be a Holden Explorer? \u201cWe look for like-minded contributors who naturally fit the brand, who we are, what we represent, and share in the ideology of where we\u2019re headed.\u201d Says Mikey LeBlanc, Brand Founder and Sales and Marketing director. \u201cFredi lives the life; he shreds, lives the outdoor lifestyle (that many aspire to), and runs an eco-conscious brand, Atreebutes, with fellow legend Nicolas Mueller. I\u2019ve been waiting on this guy for years to join our Explorers team.\u201d<\/p>\n<p>Fredi joins current Holden Explorers including, but not limited to, Brendan Gerard, Cale Zima, Gus Engle, Mikey LeBlanc and Chad Otterstrom.<\/p>\n<p>ABOUT HOLDEN: Based in Venice Beach, CA and founded by renowned professional snowboarder Mikey LeBlanc and designer Scott Zergebel, Holden grew out of a desire to bring current fashion to the mountains. Holden\u2019s products are the expression of our pursuit to deliver Timeless Quality\u2122 garments; Market-leading style combined with cutting edge function, eco-friendlier options, and our celebration of everyone\u2019s individuality where we say, \u201cThank you for being you.\u201d<\/p>\n<p>Holden outerwear is a widely recognized leader in style trends, fabric and technical innovations, and environmentally committed outerwear. From inception, Holden has sought a singular goal; creating products that make people happier and healthier in the pursuit of a \u201cLife well led.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Holden is proud to announce the addition of Frederik Kalbermatten to the Holden Explorers team. Known for his clean style and all-mountain riding skills, Fredi is a living snowboard legend and a resident local at the SAAS Fe resort in the Swiss Alps. \u201cThere are just a few snowboarders that combine amazing style, power and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[10,4,28],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/50608"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=50608"}],"version-history":[{"count":1,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/50608\/revisions"}],"predecessor-version":[{"id":50610,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/50608\/revisions\/50610"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=50608"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=50608"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=50608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}