{"id":41907,"date":"2013-05-24T14:52:12","date_gmt":"2013-05-24T21:52:12","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=41907"},"modified":"2013-05-28T13:38:37","modified_gmt":"2013-05-28T20:38:37","slug":"ivis-home-showroom-makes-online-easy","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=41907","title":{"rendered":"IVI’s Home Showroom Makes Online Easy"},"content":{"rendered":"

\"ivi_home\"<\/a>IVI<\/a><\/strong> is trying something with their ecommerce site that even the most bitter online shopper would be stoked on. Now, when people want to buy a pair of IVI shades they can order up to four pairs, try them out for 7 days, then keep the ones they like and send the rest back in a prepaid container. IVI is calling it a Home Showroom.<\/p>\n

Keeping in the tradition of attempting the never been done, introducing new and interesting marketing and distribution strategies, IVI\u2019s Home Showroom offers a new buying experience for the sunglass customer, just in time for Summer.\u00a0\u00a0In 4 simple steps, online shoppers now have the ability to tailor their buying experience around their schedule.<\/p><\/blockquote>\n

We’ve been doing something similar for years on Zappos.com, but it’s nice to know someone in action sports is making it this easy. Follow the jump for the official word.
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\nIVI INTRODUCES \u201cHOME SHOWROOM\u201d ECOMMERCE PROGRAM<\/b><\/p>\n

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Premium Sunglass Brand Offers Customers 7 Days To Try Product In Their Homes For $1<\/b><\/p>\n

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Irvine, CA \u2013 (May 24th, 2013): Premium eyewear line IVI (pronounced \u2018eye-vee\u2019) today announces the addition of their \u201cHome Showroom\u201d ecommerce program.\u00a0\u00a0Designed to allow a personal \u2018try before you buy\u2019 experience, customers can select 4 pairs of sunglasses from\u00a0ivivision.com<\/a>\u00a0to have delivered directly to their door to try on in the comfort of their own home before making their purchasing decision.<\/p>\n

IVI, created through the combined vision of founders Rob Dyrdek, Pete Fox, and Jerome Mage, bridges the gap between action sports\/street cultures and luxury fashion eyewear.\u00a0\u00a0IVI products feature timeless styles with modern applications, premium materials and exclusive use of CARL ZEISS VISION sunlenses and Mazzucchelli 1849 acetates and are supported by a cast of Ambassadors that represent the entrepreneurial ethos of the brand.<\/p>\n

Keeping in the tradition of attempting the never been done, introducing new and interesting marketing and distribution strategies, IVI\u2019s Home Showroom offers a new buying experience for the sunglass customer, just in time for Summer.\u00a0\u00a0In 4 simple steps, online shoppers now have the ability to tailor their buying experience around their schedule:<\/p>\n

1.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Pick out sunglasses \u2013 up to 4 pairs of IVI premium sunglasses from\u00a0shop.ivivision.com<\/a>, and order them to be shipped anywhere in the USA for only $1.00.<\/p>\n

2.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Try them on \u2013 in the comfort of their home or office, customers can now try them on with their own combination of outfits, other accessories, etc.\u00a0\u00a0Take pics and get feedback from friends including IVI with the hashtag #IVIHomeShowroom on their social networks<\/p>\n

3.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Choose their favorite(s) \u2013 any or all of the styles the customer wants to keep stay with them, easy as that.<\/p>\n

4.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Return the rest \u2013 in a prepaid shipping container.\u00a0\u00a0After up to 7 days of receiving the glasses, the customer returns glasses they decide not to keep and IVI will restock and charge for the style(s) they keep.<\/p>\n

Live now at\u00a0http:\/\/www.ivivision.com\/homeshowroom<\/a>\u00a0\u2013 shoppers can discover the range and try all the styles they\u2019d like in their own personal Home Showroom.<\/p>\n

About IVI – IVI (eye-vee) is a premium sunglass and accessories brand formed from a partnership between skateboard mogul and television star, Rob Dyrdek, legendary action sports designer Jerome Mage, and Fox Head, Inc. CEO, Pete Fox.\u00a0\u00a0IVI eyewear products represent an elevation in street and skate inspired fashion and lifestyle. IVI sunglasses combine premium materials and sophisticated iconic lines with unique features and details.\u00a0\u00a0Learn more at IVIvision.com<\/p>\n","protected":false},"excerpt":{"rendered":"

IVI is trying something with their ecommerce site that even the most bitter online shopper would be stoked on. Now, when people want to buy a pair of IVI shades they can order up to four pairs, try them out for 7 days, then keep the ones they like and send the rest back in […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[10,16],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/41907"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=41907"}],"version-history":[{"count":5,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/41907\/revisions"}],"predecessor-version":[{"id":41920,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/41907\/revisions\/41920"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=41907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=41907"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=41907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}