{"id":2828,"date":"2008-12-01T18:40:29","date_gmt":"2008-12-02T02:40:29","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=2828"},"modified":"2008-12-01T18:54:07","modified_gmt":"2008-12-02T02:54:07","slug":"airwalk-when-zombie-brands-roam-the-earth","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=2828","title":{"rendered":"Airwalk: When Zombie Brands Roam The Earth"},"content":{"rendered":"<p><a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2008\/12\/staple.jpg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2008\/12\/staple.jpg','popup','width=496,height=62,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2008\/12\/staple-tm.jpg\" height=\"53\" width=\"430\" border=\"1\" hspace=\"4\" vspace=\"4\" alt=\"Staple\" \/><\/a><\/p>\n<p>By most cursory observations the <strong><a href=\"http:\/\/www.airwalk.com\/\" target=\"_blank\">Airwalk<\/a><\/strong> brand continues to live on, though closer inspection suggests that it is more undead than alive. The most recent evidence is that &#8220;designer and street style icon, <strong>jeffstaple <\/strong>[yeah, that&#8217;s his tag: no space], chief designer of <strong><a href=\"http:\/\/www.stapledesign.com\/\" target=\"_blank\">Staple Design<\/a><\/strong>&#8221; has announced &#8220;a multi-year agreement&#8221;  to create exclusive Airwalk seasonal collections for fall and spring exclusively available at <strong><a href=\"http:\/\/www.payless.com\/\" target=\"_blank\">Payless Shoe Source<\/a><\/strong> under the STPL) 4 Airwalk brand.&#8221;<\/p>\n<blockquote><p>Payless is democratizing the latest ideas in footwear by making them accessible and affordable to all. I am very excited to join in this philosophy and approach,&#8221; said jeffstaple. &#8220;When I was growing up and busting my butt trying to skateboard, Airwalk and the essence of the brand was such a huge influence. The design Sneakerhead in me today is really excited to create fresh new silhouettes that embody the skate park and the street.<\/p><\/blockquote>\n<p>When a guy who has done great work for <strong>Nike<\/strong>, <strong>Burton<\/strong>, and <strong>Sony Playstation<\/strong> begins reanimating brands for Payless Shoe Source it&#8217;s got to be a case of. . . well . . . paying the bills.<\/p>\n<p><strong>[Link: <\/strong><strong><a href=\"http:\/\/www.denverpost.com\/business\/ci_11111768\" target=\"_blank\">Denver Post<\/a><\/strong><strong>]<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By most cursory observations the Airwalk brand continues to live on, though closer inspection suggests that it is more undead than alive. The most recent evidence is that &#8220;designer and street style icon, jeffstaple [yeah, that&#8217;s his tag: no space], chief designer of Staple Design&#8221; has announced &#8220;a multi-year agreement&#8221; to create exclusive Airwalk seasonal [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[10],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/2828"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2828"}],"version-history":[{"count":4,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/2828\/revisions"}],"predecessor-version":[{"id":2833,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/2828\/revisions\/2833"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2828"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}