{"id":17684,"date":"2010-09-10T19:20:26","date_gmt":"2010-09-11T02:20:26","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=17684"},"modified":"2010-09-10T19:24:29","modified_gmt":"2010-09-11T02:24:29","slug":"go211-acquired-by-metacafe","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=17684","title":{"rendered":"Go211 Acquired By MetaCafe"},"content":{"rendered":"<p><a href=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2010\/03\/go211_logo.jpg\" onclick=\"window.open('http:\/\/www.boardistan.com\/wp-content\/uploads\/2010\/03\/go211_logo.jpg','popup','width=164,height=47,scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=yes,left=0,top=0');return false\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.boardistan.com\/wp-content\/uploads\/2010\/09\/go211_logo-tm.jpg\" height=\"57\" width=\"200\" border=\"1\" align=\"right\" hspace=\"4\" vspace=\"4\" alt=\"Go211 Logo\" \/><\/a>Yesterday, (September 9. 2010) it was announced that <strong><a href=\"http:\/\/www.metacafe.com\/\" target=\"_blank\">Metacafe<\/a><\/strong> had &#8220;acquired&#8221; action sports site <strong><a href=\"http:\/\/www.go211.com\/\" target=\"_blank\">Go211.com<\/a><\/strong> for what MetaCafe CEO <strong>Erick Hachenburg<\/strong> called an &#8220;equity transaction,&#8221; according to a post on <strong><a href=\"http:\/\/mediamemo.allthingsd.com\/20100909\/metacafe-grabs-a-new-sports-site-without-paying-a-penny\/?mod=ATD_iphone\" target=\"_blank\">All Things D<\/a><\/strong> by <strong>Peter Kafka<\/strong>.<\/p>\n<blockquote><p>So what does he get for his equity? In addition to the four million visitors that Action Sports\u2019 Go211 gets a month, MetaCafe will also get a new chief revenue officer, in the form of former Action Sports CEO <strong>Sean Aruda<\/strong>.<\/p><\/blockquote>\n<p>Ignoring for a moment that Go211&#8217;s traffic numbers have always been highly suspect, it is interesting that Aruda finally found someone to rescue his site. <\/p>\n<p>From almost the the minute Go211.com launched in early 2007 rumors began swirling that Aruda was already trying to flip the site. While he may not have gotten a buyer exactly, at least he&#8217;s got a new paying job. It looks like he&#8217;s in good company, too. According to <strong><a href=\"http:\/\/www.mediaweek.com\/mw\/content_display\/news\/digital-downloads\/broadband\/e3i01b6a2dad021a5451b467a84bf7618fb\" target=\"_blank\">MediaWeek<\/a><\/strong>, Metacafe plans to &#8220;double its revenues next year and reach profitability.&#8221;<\/p>\n<p>And that&#8217;s just the kind of talk that keeps those bubbles bubbling.<\/p>\n<p><strong>[Link: <\/strong><strong><a href=\"http:\/\/mediamemo.allthingsd.com\/20100909\/metacafe-grabs-a-new-sports-site-without-paying-a-penny\/?mod=ATD_iphone\" target=\"_blank\">All Things D<\/a><\/strong><strong> and <\/strong><strong><a href=\"http:\/\/www.mediaweek.com\/mw\/content_display\/news\/digital-downloads\/broadband\/e3i01b6a2dad021a5451b467a84bf7618fb\" target=\"_blank\">MediaWeek<\/a><\/strong><strong>]<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday, (September 9. 2010) it was announced that Metacafe had &#8220;acquired&#8221; action sports site Go211.com for what MetaCafe CEO Erick Hachenburg called an &#8220;equity transaction,&#8221; according to a post on All Things D by Peter Kafka. So what does he get for his equity? In addition to the four million visitors that Action Sports\u2019 Go211 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[9,12],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/17684"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17684"}],"version-history":[{"count":2,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/17684\/revisions"}],"predecessor-version":[{"id":17686,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/17684\/revisions\/17686"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17684"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17684"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}