{"id":14560,"date":"2010-03-05T21:36:24","date_gmt":"2010-03-06T05:36:24","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=14560"},"modified":"2010-03-06T00:17:31","modified_gmt":"2010-03-06T08:17:31","slug":"plan-billabong-skateboards","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=14560","title":{"rendered":"Plan Billabong Skateboards"},"content":{"rendered":"

\"Branch<\/a>Today Element’s<\/a><\/strong> Johnny Schillereff<\/strong> announced that Billabong<\/strong> has reeled Plan B Skateboards<\/a><\/strong> into an “exclusive 10-year agreement” and that Plan B will be operating out of the Element headquarters in Irvine, California.<\/p>\n

“The Billabong group’s unwavering support has helped Element blaze the trails we’ve always dreamed of,” Schillereff said. “Plan B is iconic and deep within the fabric of skateboarding and we couldn’t be happier to unite with them.”<\/p><\/blockquote>\n

Colin McKay<\/strong> agrees.<\/p>\n

“Billabong and Element clearly understand brand building,” he said. “Danny, the team and I couldn’t be happier with the opportunity to leverage their strengths and help Plan B reach its full potential.”<\/p><\/blockquote>\n

Billabong knows better than most that skateboard hardgoods are a great loss leader for selling logo T’s, denim, and even shoes. Plus, we’re sure it’s going to help add a little more diversity to the Billabong mall stores that have been popping up here and there lately. Chalk up another win for Paul Naude<\/strong>.<\/p>\n

[Link: <\/strong>Branch Distribution<\/a><\/strong>]<\/strong>
\nElement and Plan B Unite<\/p>\n

IRVINE, CALIFORNIA, March 5TH, 2010: Billabong International Limited today announced it has entered an exclusive 10-year agreement to license the California-based skateboard brand Plan B. Plan B will operate out of the Element headquarters in Irvine, CA<\/p>\n

Element’s Founder and President Johnny Schillereff said “The Billabong group’s unwavering support has helped Element blaze the trails we’ve always dreamed of. Plan B is iconic and deep within the fabric of skateboarding and we couldn’t be happier to unite with them.<\/p>\n

Professional skateboarders and team riders Danny Way and Colin McKay will continue to ride for and own Plan B Skateboards. Vice President Tom Jones will continue to oversee the brand and team which includes Paul Rodriguez, Ryan Sheckler, PJ Ladd and Pat Duffy.<\/p>\n

We are very excited to bring the Plan B family to The Billabong group and form this new skate distribution group with Element,” says Colin McKay. “Billabong and Element clearly understand brand building. Danny, the team and I couldn’t be happier with the opportunity to leverage their strengths and help Plan B reach its full potential.”<\/p>\n

Element and Plan B products will be available through Branch Skateboarding Distribution. For dealer inquires and general information please call:<\/p>\n","protected":false},"excerpt":{"rendered":"

Today Element’s Johnny Schillereff announced that Billabong has reeled Plan B Skateboards into an “exclusive 10-year agreement” and that Plan B will be operating out of the Element headquarters in Irvine, California. “The Billabong group’s unwavering support has helped Element blaze the trails we’ve always dreamed of,” Schillereff said. “Plan B is iconic and deep […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[3,12],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/14560"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14560"}],"version-history":[{"count":4,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/14560\/revisions"}],"predecessor-version":[{"id":14573,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/14560\/revisions\/14573"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14560"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14560"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14560"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}