{"id":12779,"date":"2009-12-30T23:57:10","date_gmt":"2009-12-31T06:57:10","guid":{"rendered":"http:\/\/www.boardistan.com\/?p=12779"},"modified":"2010-09-21T17:31:46","modified_gmt":"2010-09-22T00:31:46","slug":"dcs-gymkhana-2-is-ad-ages-4-viral-video","status":"publish","type":"post","link":"http:\/\/www.boardistan.com\/?p=12779","title":{"rendered":"DC&#8217;s Gymkhana 2 Is Ad Age&#8217;s # 4 Viral Video"},"content":{"rendered":"<p><object width=\"430\" height=\"340\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/HQ7R_buZPSo&#038;hl=en_US&#038;fs=1&#038;hd=1\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/HQ7R_buZPSo&#038;hl=en_US&#038;fs=1&#038;hd=1\" type=\"application\/x-shockwave-flash\" allowscriptaccess=\"always\" allowfullscreen=\"true\" width=\"430\" height=\"340\"><\/embed><\/object><\/p>\n<p><strong><a href=\"http:\/\/adage.com\/digital\/article?article_id=141235\" target=\"_blank\">Adage.com<\/a><\/strong> announced their top ten viral videos of 2009 and the <strong><a href=\"http:\/\/madmedia.com\/_site\/\" target=\"_blank\">Mad Media<\/a><\/strong> produced <strong>Gymkhana Two<\/strong> featuring <strong>Ken Block<\/strong> behind the wheel placed number four on their list ahead of a <strong><a href=\"http:\/\/www.wk.com\/\" target=\"_blank\">Wieden &#38; Kennedy <\/a><\/strong>spot for <strong><a href=\"http:\/\/www.nike.com\/\" target=\"_blank\">Nike<\/a><\/strong>.<\/p>\n<blockquote><p>Among the lessons from this list? Viral video is not solely the domain of big-budget brands. While Microsoft was the only marketer to have a pair of spots in this list, Air New Zealand and DC Shoes were right up there as well.<\/p><\/blockquote>\n<p>Not bad for a couple cameras and a couple empty loading docks.<\/p>\n<p><strong>[Link: <\/strong><strong><a href=\"http:\/\/adage.com\/digital\/article?article_id=141235\" target=\"_blank\">Adage.com<\/a><\/strong><strong>]<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adage.com announced their top ten viral videos of 2009 and the Mad Media produced Gymkhana Two featuring Ken Block behind the wheel placed number four on their list ahead of a Wieden &#38; Kennedy spot for Nike. Among the lessons from this list? Viral video is not solely the domain of big-budget brands. While Microsoft [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[10,28,12],"tags":[],"_links":{"self":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/12779"}],"collection":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12779"}],"version-history":[{"count":3,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/12779\/revisions"}],"predecessor-version":[{"id":18040,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=\/wp\/v2\/posts\/12779\/revisions\/18040"}],"wp:attachment":[{"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12779"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12779"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.boardistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}